Campaign’s PR Faces to Watch 2026 – Artemis Saranti, Senior PR Executive, Umami Comms
Campaign’s PR Faces to Watch 2026 – Artemis Saranti, Senior PR Executive, Umami Comms
Age: 30
Country: United Arab Emirates
Nominated by Marjorie Chapas, Head of PR:
Artemis is an exceptionally driven and results-oriented PR professional. She consistently secures high-impact coverage for our clients and goes above and beyond in everything she delivers. From leading international press trips and building strong global media relationships to supporting multiple high-profile openings, she approaches every campaign with focus and determination. Knowledge is her power – she is constantly researching, learning and expanding her expertise. Her ambition, resilience and work ethic position her as a rising force within the communications industry.
Career highlights
Greek-born and Dubai-based, with eight years of experience across public relations and brand communications. Led an award-winning beauty PR campaign for L’Oréal Group, gained in-house experience at Red Bull, and contributed to the growth of an e-commerce startup. Exposure across agency, in-house, and startup environments has provided a full-spectrum understanding of communications. Now leading PR for premium F&B brands in the UAE, bringing commercial awareness, cultural sensitivity, and measurable impact to every campaign
Guiding principles
Resilience and quiet determination define her approach, with every commitment treated as a responsibility. Loyalty to her team is non-negotiable. Creativity, shaped by constant curiosity and inspiration drawn from everyday life, drives progress. Above all, genuine human connection remains central, as meaningful relationships create lasting impact.
Side hustle
A passionate taster of everything around F&B, from the weirdest dish to the boldest cocktail. Music is her constant companion, setting the mood and reflecting every chapter of her life. Unique flavours and soundtracks shape memories, fuel creativity, and make each moment more meaningful.
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