Campaign’s Creative Faces to Watch 2026 – Sandeep De Silva, Art Director, Trivium
Campaign’s Creative Faces to Watch 2026 – Sandeep De Silva, Art Director, Trivium
Age: 28
Country: United Arab Emirates (UAE)
Nominated by Sharath Premkumar, Co-founder and Chief Creative Officer:
Sandy is one of our strongest visualisers for creative advertising campaigns. He has a natural ability to translate strategic ideas into powerful, cohesive visual executions across multiple platforms. Whether leading seasonal rollouts or supporting large-scale brand campaigns, he brings clarity, consistency and sharp creative instinct to every brief. Beyond his craft, he remains calm under pressure and has become a dependable figure within the studio, often guiding projects from concept through final execution.
Career highlights
Sandeep De Silva, known as ‘Sandy’ within the team, is an Art Director at Trivium with over seven years of experience in advertising across Sri Lanka and the UAE. He specialises in visualising creative ad campaigns, translating strategic concepts into compelling campaign visuals across ATL, digital and social platforms. Sandy has worked on global and regional brands, including FedEx, FNP, Nezo and major hospitality groups such as Accor, Fairmont and Jumeirah. He supports high-volume seasonal and multi-market campaign launches, bringing clarity, consistency and strong visual storytelling to every brief.
Guiding principles
Strong ideas must lead, with craft strengthening the concept rather than distracting from it. Simplicity creates memorability, and every design decision should serve a clear strategic purpose. Consistency builds long-term brand equity, while discipline and continuous learning drive sustainable creative growth
Side hustle
Outside of advertising, Sandy is deeply passionate about visual arts and photography, constantly exploring new ways to frame moments and tell stories through imagery. Whether capturing street scenes or experimenting with light and composition, photography sharpens his eye and fuels his creative instinct beyond campaign deadlines.
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