Campaign’s Creative Faces to Watch 2026 – Alondra El Joauhari, Senior Performance Executive, Mediaplus Middle East
Campaign’s Creative Faces to Watch 2026 – Alondra El Joauhari, Senior Performance Executive, Mediaplus Middle East
Age: 24
Country: Lebanon
Nominated by Saralapova Fatima, Digital Media Director:
Alondra is one of the most promising young professionals in her field, distinguished by her discipline, strategic mindset, and commitment to excellence. She consistently delivers high-quality work, approaching every challenge with ownership and precision. Her proactive dedication to staying ahead of evolving media platforms and industry trends ensures her strategies remain innovative and impactful. Beyond her technical expertise, Alondra is a collaborative and uplifting team player who strengthens those around her and contributes positively to team success. With her drive, curiosity, and forward-thinking approach, she is already making a meaningful impact and represents the future of our industry.
Career highlights
As a Senior Performance Executive, I lead data-driven growth strategies across multi-market portfolios, turning media investment into measurable business impact. With a strong command of analytics and optimization, I build scalable performance frameworks that drive efficiency without compromising ambition. I challenge conventional planning models, push for smarter experimentation, and champion full-funnel accountability. I’ve led high-impact campaigns that consistently outperform benchmarks while mentoring emerging talent within my teams. My approach is simple: performance isn’t about impressions, it’s about influence, outcomes, and sustainable growth.
Guiding principles
Curiosity fuels growth. I challenge assumptions, embrace experimentation, and prioritize progress over perfection. Sustainable success comes from continuous optimization and bold thinking.
Side hustle
Outside of work, I treat personal performance as seriously as professional performance. I prioritize fitness, long walks, and intentional downtime. Habits that sharpen discipline, build mental resilience, and keep me grounded. For me, sustained success starts with clarity, energy, and balance.
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