Campaign’s PR Faces to Watch 2025 – Neelima Menon, Associate, Current Global

Campaign’s PR Faces to Watch 2025 – Neelima Menon, Associate, Current Global

Age: 25

Nominated by Nikita Sidana, Account Director:
Neelima is Current Global’s star in media and influencer relations, as well as our go-to expert for all reporting. Despite coming from a non-PR background, she has quickly mastered the tricks of the trade and is evolving into a true PR professional. Clients trust her, the team relies on her, and her results speak for themselves.

Career highlights

In less than three years in the PR industry, I’ve gone from being an intern with a degree in psychology to carving out a unique role for myself. Today, I lead in media and influencer relations and am proud to have contributed to standout campaigns, from theme park launches and premieres to an ice cream pop-up, complete with a giant balloon in the sky. My time at Current Global has been invaluable, fostering both my professional and personal growth. It has helped me identify my strengths and refine my skills, allowing me to better meet the demands of my role.

Guiding principles

My guiding principle is that there’s always light at the end of the tunnel. When I first entered the PR industry, I quickly learned that, above all, multitasking was a skill I needed to master. This understanding helped me refine my approach, enabling me to juggle multiple tasks across various clients while staying focused on pushing forward, knowing that the satisfaction of a successful event or top-tier coverage makes it all worthwhile. But what truly makes it all the more rewarding is the trust and value a client places in you and your opinion.

Side hustle

On weekends, I enjoy unwinding through painting and stitching, finding peace in the process of creating something one-of-a-kind with my own hands.

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