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	<title>News Archives - Campaign Middle East</title>
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	<title>News Archives - Campaign Middle East</title>
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	<item>
		<title>MENA audiences can stream FIFA World Cup 2026™ through talabat, TOD by beIN partnership</title>
		<link>https://campaignme.com/mena-audiences-can-stream-fifa-world-cup-2026-through-talabat-tod-by-bein-partnership/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Thu, 04 Jun 2026 13:00:10 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[annual subscription]]></category>
		<category><![CDATA[audiences]]></category>
		<category><![CDATA[FIFA World Cup 2026]]></category>
		<category><![CDATA[John Paul McKerlie]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[Moiza Saeed]]></category>
		<category><![CDATA[omnichannel]]></category>
		<category><![CDATA[Partnership]]></category>
		<category><![CDATA[streaming]]></category>
		<category><![CDATA[Talabat]]></category>
		<category><![CDATA[TOD by beIN]]></category>
		<category><![CDATA[watch]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122945</guid>

					<description><![CDATA[<p>The highly anticipated FIFA World Cup 2026™ is fast-approaching, and to elevate the watching experience at home for audiences in the region, talabat has partnered with TOD by beIN – the tournament&#8217;s exclusive streaming platform in the region. The partnership aims to bring fans a more seamless and rewarding match-day experience from home. Starting today, [&#8230;]</p>
<p>The post <a href="https://campaignme.com/mena-audiences-can-stream-fifa-world-cup-2026-through-talabat-tod-by-bein-partnership/">MENA audiences can stream FIFA World Cup 2026™ through talabat, TOD by beIN partnership</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Brazen MENA announces four new client wins</title>
		<link>https://campaignme.com/brazen-mena-announces-four-new-client-wins/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Wed, 03 Jun 2026 11:50:22 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Brazen MENA]]></category>
		<category><![CDATA[client wins]]></category>
		<category><![CDATA[Louise Jacobson]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122848</guid>

					<description><![CDATA[<p>Brazen MENA, the communications consultancy with offices in Dubai and Riyadh, has announced four new client wins across fashion, lifestyle, retail and hospitality, spanning both B2C and B2B. The appointments signal continued growth momentum for the agency, with additional mandates currently underway. The agency is now leading communications for OnTheList, the members-only luxury flash sales [&#8230;]</p>
<p>The post <a href="https://campaignme.com/brazen-mena-announces-four-new-client-wins/">Brazen MENA announces four new client wins</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>UAE Government Media Office launches guide for government media content</title>
		<link>https://campaignme.com/uae-government-media-office-launches-guide-for-government-media-content/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Wed, 03 Jun 2026 10:20:21 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[Creators HQ]]></category>
		<category><![CDATA[editorial direction]]></category>
		<category><![CDATA[end-to-end framework]]></category>
		<category><![CDATA[federal entities]]></category>
		<category><![CDATA[Government Communication Network]]></category>
		<category><![CDATA[Government Media Content Guideline]]></category>
		<category><![CDATA[His Excellency Saeed Al Eter]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[media content]]></category>
		<category><![CDATA[strategic planning]]></category>
		<category><![CDATA[UAE Government Media Office]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122851</guid>

					<description><![CDATA[<p>The UAE Government Media Office announced the Government Media Content Guideline at the latest meeting of the Government Communication Network, held at the Creators HQ in Dubai. The meeting brought together His Excellency Saeed Al Eter, Chairman of the UAE Government Media Office, alongside communication directors and officials from across federal entities. The launch comes as [&#8230;]</p>
<p>The post <a href="https://campaignme.com/uae-government-media-office-launches-guide-for-government-media-content/">UAE Government Media Office launches guide for government media content</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>ArtKōrero adds three leaders to its advisory board</title>
		<link>https://campaignme.com/artkorero-adds-three-leaders-to-its-advisory-board/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Tue, 02 Jun 2026 14:30:15 +0000</pubDate>
				<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[appointments]]></category>
		<category><![CDATA[ArtKōrero]]></category>
		<category><![CDATA[Brittney McDonald]]></category>
		<category><![CDATA[Chimere Cisse]]></category>
		<category><![CDATA[Claudia Sidoli]]></category>
		<category><![CDATA[consultancy]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[Dr. Virna Ramazzini]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122795</guid>

					<description><![CDATA[<p>ArtKōrero, an art consultancy based in London and Dubai, has appointed Dr. Virna Ramazzini, Brittney McDonald, and Claudia Sidoli to its advisory board. The appointments bring the consultancy international and regional experience from Disneyland, ACCOR, HAVAS, FNDR and more. They join existing Founder Chimere Cissé and a team of art advisors and contributors, as the [&#8230;]</p>
<p>The post <a href="https://campaignme.com/artkorero-adds-three-leaders-to-its-advisory-board/">ArtKōrero adds three leaders to its advisory board</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Bonus appoints Nikhil Nayyar to lead its expansion in MENA</title>
		<link>https://campaignme.com/bonus-appoints-nikhil-nayyar-to-lead-its-expansion-in-mena/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Tue, 02 Jun 2026 13:25:49 +0000</pubDate>
				<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Appointment]]></category>
		<category><![CDATA[Bonus]]></category>
		<category><![CDATA[Josep Porras]]></category>
		<category><![CDATA[Nikhil Nayyar]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122788</guid>

					<description><![CDATA[<p>Bonus, the international promotional marketing and loyalty specialist with over 25 years of experience is expanding to the Middle East and India. The company recently opened its regional office in Dubai, United Arab Emirates, located at the IFZA Business Park and appoints Nikhil Nayyar as Regional Director for Middle East &#38; India to lead the [&#8230;]</p>
<p>The post <a href="https://campaignme.com/bonus-appoints-nikhil-nayyar-to-lead-its-expansion-in-mena/">Bonus appoints Nikhil Nayyar to lead its expansion in MENA</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Katch International makes senior hires, signals integrated comms expansion</title>
		<link>https://campaignme.com/katch-international-makes-senior-hires-signals-integrated-comms-expansion/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Tue, 02 Jun 2026 08:46:30 +0000</pubDate>
				<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[appointments]]></category>
		<category><![CDATA[Associate Account Director]]></category>
		<category><![CDATA[Dhara Bhatia]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Evelyne Marie Moussallem]]></category>
		<category><![CDATA[Fadi Tayyem]]></category>
		<category><![CDATA[Head of Social]]></category>
		<category><![CDATA[Katch International]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Zeinoun Aridi]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122739</guid>

					<description><![CDATA[<p>Katch International has appointed two senior hires alongside the introduction of enhanced service capabilities. Evelyne Marie Moussallem joins as Head of Social alongside Zeinoun Aridi, who has taken up the role of Associate Account Director within the agency&#8217;s PR team. The appointments aim to support the integrated PR, social, branding and experiential communications agency&#8217;s efforts [&#8230;]</p>
<p>The post <a href="https://campaignme.com/katch-international-makes-senior-hires-signals-integrated-comms-expansion/">Katch International makes senior hires, signals integrated comms expansion</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Publicis Sapient, Salesforce signal new era for retailers with agentic commerce report</title>
		<link>https://campaignme.com/publicis-sapient-salesforce-signal-new-era-for-retailers-with-agentic-commerce-report/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Mon, 25 May 2026 13:55:16 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[A.C.E. Framework]]></category>
		<category><![CDATA[Agentic commerce]]></category>
		<category><![CDATA[Agentic Commerce: Unlocking the Emerging Shopping Experience]]></category>
		<category><![CDATA[Commerce]]></category>
		<category><![CDATA[EMEA]]></category>
		<category><![CDATA[Jason English]]></category>
		<category><![CDATA[Mohammed AlKhothani]]></category>
		<category><![CDATA[Publicis Sapient]]></category>
		<category><![CDATA[Report]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[Salesforce]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122595</guid>

					<description><![CDATA[<p>Salesforce and Publicis Sapient have launched a joint whitepaper to help business and technology leaders across EMEA and beyond prepare the next major evolution in retail and commerce. Titled &#8216;Agentic Commerce: Unlocking the Emerging Shopping Experience&#8217;, the report projects that AI agent-orchestrated commerce could generate between $3 trillion and $5 trillion in global revenue by [&#8230;]</p>
<p>The post <a href="https://campaignme.com/publicis-sapient-salesforce-signal-new-era-for-retailers-with-agentic-commerce-report/">Publicis Sapient, Salesforce signal new era for retailers with agentic commerce report</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Cannes Lions retires Creative Company of the Year Award</title>
		<link>https://campaignme.com/cannes-lions-retires-creative-company-of-the-year-award/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Mon, 25 May 2026 12:37:28 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[Cannes Lions]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[Creative Company of the Year]]></category>
		<category><![CDATA[media]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122584</guid>

					<description><![CDATA[<p>Cannes Lions will no longer award a Creative Company of the Year as part of an update to its awards process for 2026. WPP was named Creative Company of the Year in 2025, with Omnicom second and Interpublic third. Omnicom acquired Interpublic in November 2025. A spokesperson for Cannes Lions said: “Following significant structural industry shifts, including large-scale mergers, [&#8230;]</p>
<p>The post <a href="https://campaignme.com/cannes-lions-retires-creative-company-of-the-year-award/">Cannes Lions retires Creative Company of the Year Award</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Anghami appoints Elie Chammas as Head of Advertising &#038; Brand Studios</title>
		<link>https://campaignme.com/anghami-appoints-elie-chammas-as-head-of-advertising-brand-studios/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Mon, 25 May 2026 08:23:19 +0000</pubDate>
				<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Anghami]]></category>
		<category><![CDATA[Appointment]]></category>
		<category><![CDATA[audio platform]]></category>
		<category><![CDATA[Choucri Khairallah]]></category>
		<category><![CDATA[Elie Chammas]]></category>
		<category><![CDATA[Head of Advertising & Brand Studios]]></category>
		<category><![CDATA[music economy]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122510</guid>

					<description><![CDATA[<p>Anghami has picked Elie Chammas for the role of Head of Advertising &#38; Brand Studios at the Arab-first audio media platform. Chammas brings more than 16 years of experience to the role, with a career spanning leadership roles at prominent media publishers, platforms and ad tech agencies. At Anghami, he will focus on helping brands [&#8230;]</p>
<p>The post <a href="https://campaignme.com/anghami-appoints-elie-chammas-as-head-of-advertising-brand-studios/">Anghami appoints Elie Chammas as Head of Advertising &#038; Brand Studios</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>Mada Media launches exclusive bid to support national SMEs</title>
		<link>https://campaignme.com/mada-media-launches-exclusive-bid-to-support-national-smes/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Fri, 22 May 2026 11:08:20 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Al Yalayis Street]]></category>
		<category><![CDATA[bid]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Mada Media]]></category>
		<category><![CDATA[Mansoor Al Sabahi]]></category>
		<category><![CDATA[national SMEs]]></category>
		<category><![CDATA[OOH]]></category>
		<category><![CDATA[Out-of-home]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=122414</guid>

					<description><![CDATA[<p>In line with the directives of Dubai&#8217;s leadership to empower national small and medium enterprises (SMEs), and in support of the Mohammed Bin Rashid Establishment for Small and Medium Enterprises Development (Dubai SME), Mada Media, the company responsible for organising, developing, and managing the out-of-home (OOH) advertising sector in the Emirate of Dubai, has announced [&#8230;]</p>
<p>The post <a href="https://campaignme.com/mada-media-launches-exclusive-bid-to-support-national-smes/">Mada Media launches exclusive bid to support national SMEs</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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