announcement Archives - Campaign Middle East https://campaignme.com/tag/announcement/ Thu, 16 Jul 2026 12:09:34 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png announcement Archives - Campaign Middle East https://campaignme.com/tag/announcement/ 32 32 First wave of judges revealed: Agency of The Year Middle East https://campaignme.com/first-wave-of-judges-revealed-agency-of-the-year-middle-east-2026/ Tue, 14 Jul 2026 12:20:36 +0000 https://campaignme.com/?p=124614 Campaign’s Agency of The Year Middle East has revealed the first additions to its highly esteemed jury for its 2026 awards. This first wave of ten judges have been selected for their seniority, cross-sector expertise and sharp understanding of the media, advertising, marketing and communications industries. These marketers have built brands, led strategy, and navigated […]

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]]> Campaign announces OOH Breakfast Briefing 2026: Built For Impact https://campaignme.com/campaign-announces-ooh-breakfast-briefing-2026-built-for-impact/ Mon, 27 Oct 2025 08:20:50 +0000 https://campaignme.com/?p=110831 The Campaign Breakfast Briefing: Out-Of-Home 2026 – Built For Impact returns on 21 November 2025 at the Metropolitan Hotel Dubai to explore how the OOH landscape is transforming through technology, creativity, and data. This event is one of Campaign Middle East’s highly-coveted Breakfast Briefings, covering all aspects of out-of-home (OOH) strategies, from retail media and real-time targeting to the […]

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]]> Platformance and MCN partner to launch RADIUS https://campaignme.com/platformance-and-mcn-partner-to-launch-radius/ Wed, 15 Oct 2025 09:51:16 +0000 https://campaignme.com/?p=110255 Platformance has launched RADIUS, a retail media platform developed in the UAE to bring greater integration and measurement to the region’s retail advertising space, together with Middle East Communications Network (MCN).  As part of the launch partnership, MCN’s media agencies – UM, Initiative, and Magna Global MENA – will serve as the platform’s initial partners. […]

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]]> W Group unveils real-time programmatic DOOH platform https://campaignme.com/w-group-unveils-real-time-programmatic-dooh-platform/ Mon, 02 Jun 2025 14:57:51 +0000 https://campaignme.com/?p=103269 W Group Holding has launched a real-time, audience-targeting programmatic Digital Out-of-Home (pDOOH) platform. Touted as a global first, the AI-powered technology, AiOO, brings dynamic targeting to outdoor media by adapting ad delivery based on real-time audience traits and behaviour. AiOO is now being deployed across the UAE by Hypermedia, W Group’s DOOH company that operates […]

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]]> Marwa Kaabour appointed Chair of judges at Campaign’s Agency of the Year awards https://campaignme.com/marwa-kaabour-appointed-chair-judge-at-campaigns-agency-of-the-year-awards/ Tue, 11 Jun 2024 05:58:03 +0000 https://campaignme.com/?p=85193 Marwa Kaabour has been named Chair of judges of the Campaign Middle East Agency of the Year Awards for 2024. Kaabour, the Group Head of Marketing and Corporate Communication at Al Masaood, will lead the jury panel of top-level in-house marketers in the region. The Campaign Middle East Agency of the Year Awards are a […]

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]]> IAB MENA elevates audio advertising with new task force https://campaignme.com/iab-mena-elevates-audio-advertising-with-new-task-force/ Tue, 14 May 2024 04:30:19 +0000 https://campaignme.com/?p=83481 The Interactive Advertising Bureau (IAB) MENA has initiated a specialised ‘Audio Task Force’ to operate alongside its existing nine operational task forces.  Open to all members of the IAB MENA, the initial companies involved include representatives from Aleph, Digital Media Services (DMS), GroupM, Publicis Media, Next Broadcast Media, The Trade Desk and Ipsos, amongst others. […]

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]]> Cannes Lions reveals UAE shortlisting jury for 2024 https://campaignme.com/cannes-lions-reveals-uae-shortlisting-jury-2024/ Fri, 03 May 2024 12:20:38 +0000 https://campaignme.com/?p=81825 Motivate Media Group and Motivate Val Morgan, the official representatives of the Cannes Lions International Festival of Creativity, have announced the lineup of shortlisting jury members from the UAE. Twelve jurors will lead the initial judging phase for this year’s Cannes Lions awards, taking place in Cannes, France, from June 17-21. This update follows the […]

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]]> PRCA MENA announces the relaunch of its NextGen groups https://campaignme.com/prca-mena-announces-the-relaunch-of-its-nextgen-groups/ Thu, 29 Sep 2022 10:00:03 +0000 https://campaignme.com/?p=53588 The Public Relations and Communications Association (PRCA) has announced the relaunch of its PRCA MENA NextGen and NextGen Arabia group for English and Arabic speaking PR professionals. Are you interested in improving your numbers game? Making content optimised for maximum returns and engagement? Gain insight into measurement and managing metrics through content, data and technology, in a […]

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]]> Snapchat introduces Snapchat for Web https://campaignme.com/snapchat-introduces-snapchat-for-web/ Tue, 19 Jul 2022 07:34:23 +0000 https://campaignme.com/?p=51476 Snap Inc. has announced that Snapchat’s messaging service will now be available on the web, through its new product, Snapchat for Web. The new product will enable Snapchat users to pick up conversations from where they left off on mobile on the computer. All features from messaging on the mobile app, like Chat Reactions, Chat […]

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]]> PRCA MENA announces new member Empyre Communications https://campaignme.com/prca-mena-announces-new-member-empyre-communications/ Fri, 24 Jun 2022 09:00:07 +0000 https://campaignme.com/?p=50631 The Public Relations and Communications Association Middle East & North Africa (PRCA MENA) announces its latest corporate member,  Empyre Communications, a public relations and marketing agency. Based in Dubai, the agency focuses on creating custom solutions that develop messaging to build and drive brand awareness for a variety of different sectors. Since 2017, the Empyre Communications […]

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