Marcomms360 – Sustainability: Time for action

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  /  Marwa Kaabour

Marwa Kaabour

Head of Marketing and Communication, Al Masaood LLC

Marwa Kaabour heads the Marketing and Communications function at Al Masaood group of companies. Al Masaood is Abu Dhabi’s leading family business and authorised dealers of global brands such as Nissan Infiniti, Renault, Bridgestone, MTU and Volvo Penta. Marwa’s 20 years of experience span many specializations and several industries, including Airlines, Banking, FMCGs, Automotive, manufacturing, construction and energy. Prior to Al Masaood, she was VP of Marketing and Comms at Al Hilal Bank.

Marwa is a Certified Sustainability Marketer, with an accreditation from the Center for Sustainability Excellence and a Certified Digital Marketer from the Institute of Digital Marketing in Ireland.  She holds an MBA from the American University of Sharjah and is a frequent lecturer at Abu Dhabi University on the topics of communications and CSR.

Marwa was named as one of LinkedIn’s Most Engaged Marketers in 2014 and was selected as the UAE’s ‘Highly Commended Female Marketing Leader’ by the Women in Marketing Institution in London in 2018.