retargeting Archives - Campaign Middle East https://campaignme.com/tag/retargeting/ Wed, 06 May 2026 09:42:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png retargeting Archives - Campaign Middle East https://campaignme.com/tag/retargeting/ 32 32 How to make the most of the data you already have https://campaignme.com/how-to-make-the-most-of-the-data-you-already-have/ Wed, 06 May 2026 09:42:03 +0000 https://campaignme.com/?p=121592 Consider Sara, a frequent traveller using a platform like Wego or Expedia. One week she is searching for a quick one-way hop from Dubai to Riyadh for a client meeting: schedule is everything; price is irrelevant. Six weeks later she is back, this time hunting for a ten-day family holiday to the Maldives, budget front […]

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]]> Oenobiol launches with Nour Ghandour, championing ‘beauty with time’ https://campaignme.com/oenobiol-launches-with-nour-ghandour-championing-beauty-with-time/ Fri, 16 Jan 2026 08:26:58 +0000 https://campaignme.com/?p=114601 Oenobiol, a renowned French beauty supplement brand celebrated for its science-backed approach to inner beauty, has launched its range of beauty supplements in the Middle East with a celebrity-led ‘Beauty With Time’ campaign, featuring Egyptian actress and style trendsetter Nour Ghandour, The Oenobiol campaign targeted Arab women who seek a holistic, preventative beauty routines. With […]

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]]> Digital Essays 2025: The performance reset https://campaignme.com/digital-essays-202-the-performance-reset/ Tue, 16 Dec 2025 04:40:42 +0000 https://campaignme.com/?p=113221 The digital media landscape has become a theatre of efficiency. We are constantly chasing lower cost per acquisition (CPA) and higher return on ad spend (ROAS). In the performance marketing trenches, the gospel is simple: do more, spend less. We find ourselves asking a far more complex question: are we merely efficiently digging ourselves a […]

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]]> AED 500,000 hook: Holo UAE campaign drives leads, engagement, brand affinity https://campaignme.com/aed-500000-hook-holo-uae-campaign-drives-leads-engagement-brand-affinity/ Thu, 25 Sep 2025 05:06:28 +0000 https://campaignme.com/?p=109125 Holo, a proptech company and digital home-buying platform based in the MENA region, has launched an integrated, omnichannel campaign to position the brand as the region’s go-to digital destination for homeownership. The goal of the Holo campaign wasn’t merely to make noise; it was to deliver measurable impact. As such, the brand set out a […]

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]]> $250bn opportunity for marketers in September – November ‘shoulder season’: EternityX https://campaignme.com/250bn-opportunity-in-september-november-shoulder-season-eternityx/ Tue, 23 Sep 2025 04:00:01 +0000 https://campaignme.com/?p=108972 A potential $250bn opportunity has been identified for destination marketers, with forecasts showing strong growth in Chinese outbound travel during the September – November ‘shoulder season’, according to a recently released EternityX report titled Unlocking Shoulder-Season Demand: Chinese Outbound Travel, 2025. The report projects 155 million outbound trips next year, marking a 25 per cent […]

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]]> Volvo releases its first AI-generated film to ‘Come Back Stronger’ in Saudi Arabia https://campaignme.com/volvo-releases-its-first-ai-generated-film-to-come-back-stronger-in-saudi-arabia/ Mon, 03 Mar 2025 06:20:41 +0000 https://campaignme.com/?p=97206 Volvo has launched its first AI-generated brand film worldwide, and the first of its kind in Saudi Arabia, as part of its Come Back Stronger campaign. The campaign was launched in partnership with Electromin, Petromin’s e-mobility division; LION, the creative arm of Fast Ventures; media and marketing partner Platformance; and PR and influencer support from PR […]

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]]> Creative campaigns, targeted marketing fuel skyrocketing White Friday sales https://campaignme.com/creative-campaigns-targeted-marketing-fuel-skyrocketing-white-friday-sales/ Wed, 04 Dec 2024 09:52:10 +0000 https://campaignme.com/?p=93060 A key shopping event in the GCC region, White Friday sales continued to grow year-on-year generating 40 per cent more revenue with 19.28 per cent higher purchases in 2024 compared with the 2023 shopping season, driven primarily by creative campaigns, innovative personalisation tools, and in-app targeted marketing campaigns. Key players in the Middle East’s e-commerce […]

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