ad spot Archives - Campaign Middle East https://campaignme.com/tag/ad-spot/ Wed, 26 Jun 2024 08:26:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png ad spot Archives - Campaign Middle East https://campaignme.com/tag/ad-spot/ 32 32 Al Nassr FC gets onboard Aroya Cruises https://campaignme.com/al-nassr-fc-gets-onboard-aroya-cruises/ Wed, 26 Jun 2024 08:14:24 +0000 https://campaignme.com/?p=86271 Aroya Cruises, the first local cruise line owned by the Public Investment Fund (PIF), has launched a new campaign with Al-Nassr football club. The ad spot depicts the tailored relaxation Aroya Cruises promises passengers, with the hardworking footballers of Al Nassr FC as examples. The inspiration came from the need to tell a unique story […]

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]]> Hisense goes ‘Beyond Glory’ with UEFA Euro 2024 campaign https://campaignme.com/hisense-goes-beyond-glory-with-uefa-euro-2024-campaign/ Mon, 10 Jun 2024 11:55:16 +0000 https://campaignme.com/?p=85148 Hisense, the Chinese electronics brand, launched a campaign earlier this month to celebrate its sponsorship of the UEFA Euro 2024 league for the third consecutive year. Titled ‘Beyond Glory’, the campaign aims to celebrate the brand’s relentless pursuit of excellence, mirroring the dedication of professional footballers aiming to be EURO champions. The latest from the […]

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]]> Evian brings French Alps to MENA with new campaign https://campaignme.com/evian-brings-french-alps-to-mena-with-new-campaign/ Thu, 06 Jun 2024 06:46:59 +0000 https://campaignme.com/?p=84970 Havas Middle East was behind the localisation of Evian’s new global campaign, “Mountain of Youth.” The ad spot offers a revitalising perspective on wellness and rejuvenation in the Middle East. Crafted in partnership with BETC, the campaign reignites the brand’s ‘Live Young’ signature, inspiring people to adopt a rejuvenating experience for the body and mind […]

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]]> FP7 McCann Cairo charms Egypt with new Nescafe ad spot https://campaignme.com/fp7-mccann-cairo-charms-egypt-with-new-nescafe-ad-spot/ Thu, 30 May 2024 07:25:10 +0000 https://campaignme.com/?p=84558 Nestle has released a new video campaign to introduce its ‘Nescafe 3-in-1 Shot’ to the Egyptian market. The Arabic ad spot was developed by the creative team at FP7/McCann Cairo in partnership with Egyptian production house Everyone. Abdallah Hussein, Associative Creative Director, FP7/McCann Cairo said, “Nescafe wanted to release a campaign that announces its new […]

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]]> C2 Comms unveils Audi’s “Future is an Attitude” https://campaignme.com/c2-comms-unveils-audis-future-is-an-attitude/ Mon, 27 May 2024 06:39:05 +0000 https://campaignme.com/?p=84288 Audi has launched a new regional campaign, developed by the creative minds at C2 Comms. The campaign was designed to emphasize the brand’s belief that the future can’t be predicted or fully understood, but rather embraced by a mindset that adapts seamlessly to whatever it may bring. Therefore, the overarching message from the ad spot […]

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]]> How IKEA created a fake brand to change perceptions https://campaignme.com/how-ikea-created-a-fake-brand-to-change-perceptions/ Mon, 22 Jan 2024 12:00:22 +0000 https://campaignme.com/?p=75101 Ikea’s ad in the UK took a surprising turn when it created a completely fake brand to showcase its products. Conceptualised by UK-based creative shop Mother, the ad aims to change how IKEA kitchens are perceived. The video kicks off with a seemingly luxurious ad, complete with a cello player in the background and soothing […]

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