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	<title>Valentine’s Day Archives - Campaign Middle East</title>
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	<title>Valentine’s Day Archives - Campaign Middle East</title>
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		<title>&#8216;Create Your Own Rom-Com Moment&#8217;: Fnp.ae reveals strategy behind Valentine&#8217;s campaign</title>
		<link>https://campaignme.com/create-your-own-rom-com-moment-fnp-ae-reveals-strategy-behind-valentines-campaign/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Thu, 05 Mar 2026 08:15:09 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[billboards]]></category>
		<category><![CDATA[brand orchestration]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Create Your Own Rom-Com Moment]]></category>
		<category><![CDATA[Digital out-of-home]]></category>
		<category><![CDATA[digital screens]]></category>
		<category><![CDATA[DOOH]]></category>
		<category><![CDATA[February]]></category>
		<category><![CDATA[FNP.ae]]></category>
		<category><![CDATA[Hikaya]]></category>
		<category><![CDATA[Huzefa Siamwala]]></category>
		<category><![CDATA[immersive experiences]]></category>
		<category><![CDATA[influencer collaborations]]></category>
		<category><![CDATA[integrated campaign]]></category>
		<category><![CDATA[meaningful touchpoints]]></category>
		<category><![CDATA[media performance]]></category>
		<category><![CDATA[omnichannel]]></category>
		<category><![CDATA[print media]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[social media channels]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=117265</guid>

					<description><![CDATA[<p>Fnp.ae, an online flower and gift delivery brand in the UAE, has revealed the strategy behind the success of its &#8216;Create Your Own Rom-Com Moment&#8217; campaign, which marked Valentine&#8217;s Day and went live through the month of February across the UAE. The campaign was rolled out across digital-out-of-home (DOOH) billboards, print media, digital screens, social [&#8230;]</p>
<p>The post <a href="https://campaignme.com/create-your-own-rom-com-moment-fnp-ae-reveals-strategy-behind-valentines-campaign/">&#8216;Create Your Own Rom-Com Moment&#8217;: Fnp.ae reveals strategy behind Valentine&#8217;s campaign</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Dubai Safari Park leverages good ol’ nature to connect with audiences this Valentine’s Day</title>
		<link>https://campaignme.com/dubai-safari-park-leverages-good-ol-nature-to-connect-with-audiences-this-valentines-day/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Fri, 13 Feb 2026 12:56:30 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[activation]]></category>
		<category><![CDATA[dubai safari park]]></category>
		<category><![CDATA[love]]></category>
		<category><![CDATA[Muna Alhajeri]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=116231</guid>

					<description><![CDATA[<p>Maybe this Valentines Day the fine-dining reservation is swapped for dinner with a few giraffes and lions? That’s the strategic bet behind Dubai Safari Park’s latest activation, which uses 14 February to evolve the brand’s positioning – from family-focused daytime attraction to premium, experience-led leisure destination. The campaign is built around the insight that modern [&#8230;]</p>
<p>The post <a href="https://campaignme.com/dubai-safari-park-leverages-good-ol-nature-to-connect-with-audiences-this-valentines-day/">Dubai Safari Park leverages good ol’ nature to connect with audiences this Valentine’s Day</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Fnp.ae sets the scene for &#8216;your rom-com moment&#8217; ahead of Valentine&#8217;s Day</title>
		<link>https://campaignme.com/fnp-ae-sets-the-scene-for-your-rom-com-moment-ahead-of-valentines-day/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Fri, 30 Jan 2026 08:00:35 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Abu Dhabi]]></category>
		<category><![CDATA[Bluewaters]]></category>
		<category><![CDATA[CityWalk]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[FNP.ae]]></category>
		<category><![CDATA[gifting]]></category>
		<category><![CDATA[JBR]]></category>
		<category><![CDATA[online platform]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=115346</guid>

					<description><![CDATA[<p>To ring in the season of love, Fnp.ae, an online flower and gift delivery brand in the UAE, has taken over Abu Dhabi and Dubai with a simple message: &#8216;Gift it like you mean it&#8217;. The campaign takes the comedic route. A couple is seen exchanging gifts on a Valentine&#8217;s Day date. The woman in [&#8230;]</p>
<p>The post <a href="https://campaignme.com/fnp-ae-sets-the-scene-for-your-rom-com-moment-ahead-of-valentines-day/">Fnp.ae sets the scene for &#8216;your rom-com moment&#8217; ahead of Valentine&#8217;s Day</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Enchanteur reveals strategy behind bold Valentine’s move that won the internet</title>
		<link>https://campaignme.com/enchanteur-reveals-strategy-behind-bold-valentines-move-that-won-the-internet/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 25 Apr 2025 04:40:49 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[activation]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Enchanteur]]></category>
		<category><![CDATA[engagements]]></category>
		<category><![CDATA[fragrance]]></category>
		<category><![CDATA[Hikaya]]></category>
		<category><![CDATA[Huzefa Siamwala]]></category>
		<category><![CDATA[influencer collaborations]]></category>
		<category><![CDATA[influencers]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media platforms]]></category>
		<category><![CDATA[Nazneen Shabir]]></category>
		<category><![CDATA[paid media]]></category>
		<category><![CDATA[Priyadarshee Panigrahi]]></category>
		<category><![CDATA[proposal]]></category>
		<category><![CDATA[Skydive dubai]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<category><![CDATA[views]]></category>
		<category><![CDATA[Wipro Yardley]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=101247</guid>

					<description><![CDATA[<p>For Valentine’s Day in 2025, romance took centre stage in Dubai as fragrance brand Enchanteur, in partnership with brand partnerships and media solutions agency Hikaya, rolled out a public activation that turned a proposal into a nationwide moment of magic. The activation featured a grand proposal orchestrated at SkyDive Dubai, curated with all the sensory [&#8230;]</p>
<p>The post <a href="https://campaignme.com/enchanteur-reveals-strategy-behind-bold-valentines-move-that-won-the-internet/">Enchanteur reveals strategy behind bold Valentine’s move that won the internet</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>FNP.ae lights up billboards in the UAE for the season of love</title>
		<link>https://campaignme.com/fnp-ae-lights-up-billboards-in-the-uae-for-the-season-of-love/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 14 Feb 2025 08:17:05 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[digital campaigns]]></category>
		<category><![CDATA[flowers]]></category>
		<category><![CDATA[FNP.ae]]></category>
		<category><![CDATA[gifting]]></category>
		<category><![CDATA[gifts]]></category>
		<category><![CDATA[Hypermedia]]></category>
		<category><![CDATA[outdoor advertising]]></category>
		<category><![CDATA[Pinstorm]]></category>
		<category><![CDATA[Rajesh Kumar]]></category>
		<category><![CDATA[season of love]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=96282</guid>

					<description><![CDATA[<p>FNP.ae has been spreading love across the UAE with a digital billboard campaign along Sheikh Zayed Road in the weeks approaching Valentine&#8217;s Day. Featuring 11 prime locations across the UAE, including five billboards in Abu Dhabi and six in Dubai, the campaign aims to inspire heartfelt connections through the power of thoughtful gifting. The digital [&#8230;]</p>
<p>The post <a href="https://campaignme.com/fnp-ae-lights-up-billboards-in-the-uae-for-the-season-of-love/">FNP.ae lights up billboards in the UAE for the season of love</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Cadillac Escalade-V takes the experiential route for V-Day</title>
		<link>https://campaignme.com/cadillac-escalade-v-takes-the-experiential-route-for-valentines-day/</link>
		
		<dc:creator><![CDATA[Campaign Editorial]]></dc:creator>
		<pubDate>Fri, 14 Feb 2025 07:40:15 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[activation]]></category>
		<category><![CDATA[Cadillac]]></category>
		<category><![CDATA[Cadillac Escalade-V]]></category>
		<category><![CDATA[experiential]]></category>
		<category><![CDATA[JBR]]></category>
		<category><![CDATA[The Walk]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=96296</guid>

					<description><![CDATA[<p>Cadillac 2025 Escalade-V has made the most of the &#8216;V&#8217; in its name with a Valentine&#8217;s Day activation. This year, Cadillac celebrates the global day of romance with a special appearance of the supercharged luxury three-row SUV in one of Dubai’s most prominent locations, The Walk, JBR. With a boot full of – and overflowing [&#8230;]</p>
<p>The post <a href="https://campaignme.com/cadillac-escalade-v-takes-the-experiential-route-for-valentines-day/">Cadillac Escalade-V takes the experiential route for V-Day</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>37 per cent of Valentine’s Day sales made on mobile devices: report</title>
		<link>https://campaignme.com/37-per-cent-of-valentines-day-sales-made-on-mobile-devices-report/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Fri, 14 Feb 2025 07:20:11 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Flowwow]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[Gen Z]]></category>
		<category><![CDATA[MENA]]></category>
		<category><![CDATA[mobile shopping]]></category>
		<category><![CDATA[Valentine's Day 2025]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=96228</guid>

					<description><![CDATA[<p>With a 37 per cent mobile shopping growth  has become one of the key shopping events for Middle Eastern consumers. Mobile shopping has seen significant growth in the region, with more than 37 per cent of Valentine’s Day sales being made via mobile devices. In Saudi Arabia, mobile purchases accounted for more than half of [&#8230;]</p>
<p>The post <a href="https://campaignme.com/37-per-cent-of-valentines-day-sales-made-on-mobile-devices-report/">37 per cent of Valentine’s Day sales made on mobile devices: report</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Samsung: &#8216;The Breakup edit&#8217; for Valentine&#8217;s Day</title>
		<link>https://campaignme.com/samsung-the-breakup-edit-for-valentines-day/</link>
		
		<dc:creator><![CDATA[Sonia Majumder]]></dc:creator>
		<pubDate>Thu, 15 Feb 2024 10:30:20 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Cheil MEA]]></category>
		<category><![CDATA[Samsung Gulf]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=76666</guid>

					<description><![CDATA[<p>&#160; Samsung has taken a different spin for Valentine&#8217;s Day by addressing pre-Valentine’s Day breakups. Getting over someone isn’t easy, especially when memories on phones keep reminding users of them. But a breakup doesn’t mean they have to delete those moments of themselves too.  &#8216;The Breakup Edit&#8217; showcases the newest AI-powered Galaxy S24 Series as [&#8230;]</p>
<p>The post <a href="https://campaignme.com/samsung-the-breakup-edit-for-valentines-day/">Samsung: &#8216;The Breakup edit&#8217; for Valentine&#8217;s Day</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Panadol Extra eases heartache on Valentine&#8217;s Day</title>
		<link>https://campaignme.com/panadol-extra-eases-heartache-on-valentines-day/</link>
		
		<dc:creator><![CDATA[Sonia Majumder]]></dc:creator>
		<pubDate>Thu, 15 Feb 2024 06:30:20 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Panadol Extra]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<category><![CDATA[VML]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=76626</guid>

					<description><![CDATA[<p>With all the proclamations of love, romantic dinners, and loving gifts taking over social media, Valentine&#8217;s Day can be hard on those suffering from a broken heart.  The pain of a broken heart is just as real as physical pain due to extreme emotional stress. Some people may experience sudden chest pain which can mimic [&#8230;]</p>
<p>The post <a href="https://campaignme.com/panadol-extra-eases-heartache-on-valentines-day/">Panadol Extra eases heartache on Valentine&#8217;s Day</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>IKEA: &#8216;Will you marry me with a Vallen Key&#8217;</title>
		<link>https://campaignme.com/ikea-will-you-marry-me-with-a-vallen-key/</link>
		
		<dc:creator><![CDATA[Sonia Majumder]]></dc:creator>
		<pubDate>Tue, 13 Feb 2024 08:29:31 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Al Futtaim IKEA]]></category>
		<category><![CDATA[Impact BBDO Dubai]]></category>
		<category><![CDATA[impact porter novelli]]></category>
		<category><![CDATA[Valentine’s Day]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=76492</guid>

					<description><![CDATA[<p>&#160; With Valentine&#8217;s Day around the corner, Al-Futtaim IKEA has rolled out a fun campaign &#8216;Vallen Key.&#8217; It aims to offer couples the chance to propose uniquely with the Allen Key in a ring box engraved with the message &#8216;Will you move in with me?&#8217; The campaign also allows lovers and couples to stand a [&#8230;]</p>
<p>The post <a href="https://campaignme.com/ikea-will-you-marry-me-with-a-vallen-key/">IKEA: &#8216;Will you marry me with a Vallen Key&#8217;</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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