Road safety Archives - Campaign Middle East https://campaignme.com/tag/road-safety/ Mon, 20 Apr 2026 05:51:33 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Road safety Archives - Campaign Middle East https://campaignme.com/tag/road-safety/ 32 32 Dubai Police, RTA reveal campaign urging people to ‘drive like their mum’s watching’ https://campaignme.com/dubai-police-rta-reveal-campaign-urging-people-to-drive-like-their-mums-watching/ Tue, 14 Apr 2026 07:15:03 +0000 https://campaignme.com/?p=120469 Dubai’s Roads and Transport Authority (RTA), in collaboration with Dubai Police, has launched a campaign aimed at tackling the everyday driving behaviours that contribute to congestion and road safety risks across Dubai. Not the big, obvious violations, but the smaller, routine ones people slip into without thinking, whether that’s tailgating, sudden braking, distracted driving, or […]

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]]> Talabat UAE launches campaign for road safety awareness this Ramadan https://campaignme.com/talabat-uae-launches-campaign-for-road-safety-awareness-this-ramadan/ Tue, 18 Mar 2025 11:25:07 +0000 https://campaignme.com/?p=98135 In a collaborative effort to enhance road safety during Ramadan, talabat UAE and the Integrated Transport Centre (ITC), an affiliate of the Department of Municipalities and Transport, have launched a dedicated road safety initiative campaign. Titled Don’t Rush, Stay Safe, the initiative aims to enhance awareness among delivery riders and the public about safe driving […]

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]]> Chevy’s Fawazir TikTok campaign gets young audiences guessing https://campaignme.com/chevys-fawazir-tiktok-campaign-gets-young-audiences-guessing/ Tue, 18 Apr 2023 12:00:04 +0000 https://campaignme.com/?p=59905 By Jalaja Ramanunni Chevrolet has revived the nostalgic tradition of Fawazir by bringing it to TikTok. The host for Chevrolet’s Fawazir is Zeina Makki and three riddles have already been posted on Chevrolet’s TikTok channel. Fawazir means riddles in Arabic. Fawazir Ramadan is custom that began on Egyptian radio in the 1960s. It eventually transitioned […]

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]]> Al-Futtaim Toyota and AKQA tap into Islamic art to turn every drive into a ‘Journey of Mindfulness’ for Ramadan https://campaignme.com/al-futtaim-toyota-and-akqa-tap-into-islamic-art-to-turn-every-drive-into-a-journey-of-mindfulness-for-ramadan/ Thu, 28 Apr 2022 10:09:08 +0000 https://campaignme.com/?p=48151 Road safety has always been a topic of concern during the Holy Month of Ramadan. According to the Dubai Police, the first 10 days of Ramadan this year witnessed a 62% increase in traffic accidents, compared to 2021. This can be attributed to a loss of focus and presence of mind, especially as eager drivers […]

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