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	<title>Habbar Archives - Campaign Middle East</title>
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		<title>Good judgement with no tolerance for waste</title>
		<link>https://campaignme.com/trust-and-outcomes-over-taste-good-judgement-with-no-tolerance-for-waste-and-poor-work-system/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Thu, 12 Mar 2026 11:44:52 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[Alhareth Albelaihed]]></category>
		<category><![CDATA[average]]></category>
		<category><![CDATA[Habbar]]></category>
		<category><![CDATA[MENA region]]></category>
		<category><![CDATA[opinion]]></category>
		<category><![CDATA[Saudi focus]]></category>
		<category><![CDATA[Snapchat]]></category>
		<category><![CDATA[work systems]]></category>
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		<guid isPermaLink="false">https://campaignme.com/?p=117717</guid>

					<description><![CDATA[<p>For years, a default formula worked across the region. Big moment, big production and a big media burst. It delivered attention, and sometimes it delivered growth. Today, it delivers less certainty. Not because the market stopped valuing creativity, but because the market now demands speed, proof and efficiency at the same time. That shift is [&#8230;]</p>
<p>The post <a href="https://campaignme.com/trust-and-outcomes-over-taste-good-judgement-with-no-tolerance-for-waste-and-poor-work-system/">Good judgement with no tolerance for waste</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Saudi Arabia&#8217;s creative house Habbar ventures into film marketing</title>
		<link>https://campaignme.com/saudi-arabias-creative-house-habbar-ventures-into-film-marketing/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Wed, 26 Nov 2025 08:32:09 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[News]]></category>
		<category><![CDATA[brand partnerships]]></category>
		<category><![CDATA[cinemas]]></category>
		<category><![CDATA[cinematic key art]]></category>
		<category><![CDATA[creative engines]]></category>
		<category><![CDATA[film industry]]></category>
		<category><![CDATA[film marketing]]></category>
		<category><![CDATA[Film production]]></category>
		<category><![CDATA[global visibility]]></category>
		<category><![CDATA[Habbar]]></category>
		<category><![CDATA[narrative-led campaigns]]></category>
		<category><![CDATA[product placement]]></category>
		<category><![CDATA[promos]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[Saudi films]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[trailers]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=112445</guid>

					<description><![CDATA[<p>Saudi-based creative house Habbar is making an official push into film marketing, a strategic expansion that highlights the swift transformation of Saudi Arabia’s film industry and the agency’s increasing impact within it. For more than a decade, Habbar has been one of the Kingdom’s most culturally fluent creative engines, shaping campaigns that consistently resonate with [&#8230;]</p>
<p>The post <a href="https://campaignme.com/saudi-arabias-creative-house-habbar-ventures-into-film-marketing/">Saudi Arabia&#8217;s creative house Habbar ventures into film marketing</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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