CSA Archives - Campaign Middle East https://campaignme.com/tag/csa/ Fri, 17 Jul 2026 07:36:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png CSA Archives - Campaign Middle East https://campaignme.com/tag/csa/ 32 32 FAST picks ByteDance’s Regional HR Leader as People & Culture Head https://campaignme.com/fast-appoints-bytedances-regional-hr-leader-as-head-of-people-and-culture/ Fri, 17 Jul 2026 07:20:08 +0000 https://campaignme.com/?p=124869 FAST, a Dubai-headquartered marketing technology group, has appointment of Hashim Mahmood as Head of People and Culture. His remit covers the group’s human teams and the 180 AI agents now working alongside them. FAST runs 180 AI agents across its companies. The agents carry the work that was holding growth back, and the group is […]

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]]> Discussing ad fraud, ethical marketing, success metrics and performance vs brand https://campaignme.com/discussing-ad-fraud-ethical-marketing-success-metrics-and-performance-vs-brand/ Thu, 24 Oct 2024 08:40:58 +0000 https://campaignme.com/?p=91373 Havas Middle East recently launched CSA ME to help clients and brands harness the power of data to optimise strategies, provide actionable insights, enhance ROI, drive automation and digital transformation, and place metrics at the centre of clients’ marketing efforts. Following up on this announcement, Campaign Middle East spoke to Jamie Seltzer, Global EVP CSA […]

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]]> Havas ME launches CSA to help clients enhance ROI through data, tech insights https://campaignme.com/havas-me-launches-csa-to-help-clients-enhance-roi-through-data-tech-insights/ Wed, 09 Oct 2024 06:50:17 +0000 https://campaignme.com/?p=90730 Havas Middle East has launched CSA, a global brand within the agency network dedicated to enhancing the clients’ understanding of customer data and improving ROI through analytics and machine learning solutions. This expansion into the Middle East follows successful launches in global markets including Australia and New Zealand, Poland, Germany, India, and China – bringing […]

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