COP27 Archives - Campaign Middle East https://campaignme.com/tag/cop27/ Tue, 15 Nov 2022 09:32:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png COP27 Archives - Campaign Middle East https://campaignme.com/tag/cop27/ 32 32 Leading corporate sustainability – by IBM’s Jonathan Adashek https://campaignme.com/leading-corporate-sustainability-by-ibms-jonathan-adashek/ Tue, 15 Nov 2022 10:00:53 +0000 https://campaignme.com/?p=55106 by Jonathan Adashek, IBM’s chief communications officer and senior VP of marketing and communications As a leader at a B2B tech company, I am lucky enough to talk to peers at of some of the world’s most influential organisations and governments on a regular basis. We talk about our companies and communities – our goals and […]

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]]> ESG 2022: Mission impossible – by Edelman’s Eleanor O’Keeffe https://campaignme.com/esg-2022-mission-impossible-by-edelmans-eleanor-okeeffe/ Thu, 03 Nov 2022 13:43:07 +0000 https://campaignme.com/?p=54709 The United Nations Framework Convention on Climate Change (UNFCCC) is a grande dame of international organisations. Its stately proceedings can be credited with shepherding many a nation through the complex and challenging task of hosting a COP summit. At least, that was my experience being on the COP26 team for the UK Government. Now, as […]

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]]> ESG 2022: the changing climate – by Asda’a BCW’s Stephen Worsley https://campaignme.com/esg-2022-the-changing-climate-by-asdaa-bcws-stephan-worsley/ Wed, 02 Nov 2022 08:00:18 +0000 https://campaignme.com/?p=54625 Imagine having one of the biggest days of your career ruined by two environmental activists shouting slogans and waving a homemade banner. Such was the fate of Liz Truss, whose maiden speech as British prime minister to the Conservative party conference in Birmingham in October was sabotaged by two members of Greenpeace UK, protesting what […]

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]]> Striking a green balance – by Communique’s Gihan Hyde https://campaignme.com/striking-a-green-balance-by-communiques-gihan-hyde/ Wed, 24 Aug 2022 12:42:29 +0000 https://campaignme.com/?p=52382 With 73 per cent of new investors preferring to choose investments that support positive change for the planet and its people, having strong environmental, social and governance credentials without greenwashing is the expectation rather than the exception for every business. But how can any business tell the truth about its green credentials, if its data […]

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