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	<title>broadcasters Archives - Campaign Middle East</title>
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		<title>DAZN partners with The Trade Desk to enhance on-platform advertising capabilities</title>
		<link>https://campaignme.com/dazn-partners-with-the-trade-desk-to-enhance-on-platform-advertising-capabilities/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 02 Sep 2025 04:00:33 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[addressability]]></category>
		<category><![CDATA[addressable inventory]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[broadcasters]]></category>
		<category><![CDATA[DAZN]]></category>
		<category><![CDATA[EUID]]></category>
		<category><![CDATA[European Unified ID]]></category>
		<category><![CDATA[global publishers]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[inventory]]></category>
		<category><![CDATA[Joe Connors]]></category>
		<category><![CDATA[OpenPath]]></category>
		<category><![CDATA[programmatic]]></category>
		<category><![CDATA[SPORTS & ENTERTAINMENT.]]></category>
		<category><![CDATA[sports streaming]]></category>
		<category><![CDATA[supply chain]]></category>
		<category><![CDATA[Sven Hagemeier]]></category>
		<category><![CDATA[targeting]]></category>
		<category><![CDATA[The Trade Desk]]></category>
		<category><![CDATA[transparent advertising]]></category>
		<category><![CDATA[trust]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=107878</guid>

					<description><![CDATA[<p>DAZN, a leading sports entertainment platform, has entered a strategic partnership with adtech leader The Trade Desk to bring best-in-class innovation to DAZN’s platform for advertisers through enhanced targeting capabilities and connectivity to DAZN’s premium inventory. Through the partnership, DAZN is leveraging European Unified ID (EUID) to enable advertisers to transact on addressable inventory with [&#8230;]</p>
<p>The post <a href="https://campaignme.com/dazn-partners-with-the-trade-desk-to-enhance-on-platform-advertising-capabilities/">DAZN partners with The Trade Desk to enhance on-platform advertising capabilities</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Publicis Groupe Middle East picks Head of Sport and Commercial Investment MENA</title>
		<link>https://campaignme.com/publicis-groupe-middle-east-picks-head-of-sport-and-commercial-investment-mena/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Thu, 20 Mar 2025 10:00:44 +0000</pubDate>
				<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Activations]]></category>
		<category><![CDATA[broadcasters]]></category>
		<category><![CDATA[content owners]]></category>
		<category><![CDATA[content partnerships]]></category>
		<category><![CDATA[digital tools]]></category>
		<category><![CDATA[growth opportunities]]></category>
		<category><![CDATA[Head of Sport and Commercial Investment MENA]]></category>
		<category><![CDATA[John Nolan]]></category>
		<category><![CDATA[measurable impact]]></category>
		<category><![CDATA[Publicis Groupe]]></category>
		<category><![CDATA[Publicis Groupe Middle East]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[sponsorships]]></category>
		<category><![CDATA[sports federations]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=98278</guid>

					<description><![CDATA[<p>Publicis Groupe Middle East has appointed John Nolan as Head of Sport and Commercial Investment MENA. In this newly created role, Nolan will lead the Groupe’s commercial investment and sports marketing initiatives in the region, driving innovative content partnerships, sponsorships, and  revenue growth opportunities for clients. Nolan&#8217;s remit includes developing strategic partnerships with sports federations, [&#8230;]</p>
<p>The post <a href="https://campaignme.com/publicis-groupe-middle-east-picks-head-of-sport-and-commercial-investment-mena/">Publicis Groupe Middle East picks Head of Sport and Commercial Investment MENA</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Listen now! Campaign’s ‘On The Record’ Podcast – The widening web: MMS’s Richard Addington talks web 3.0</title>
		<link>https://campaignme.com/listen-now-campaigns-on-the-record-podcast-the-widening-web-mmss-richard-addington-talks-web-3-0/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Tue, 29 Nov 2022 13:15:27 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Video & Audio]]></category>
		<category><![CDATA[2022]]></category>
		<category><![CDATA[Anghami]]></category>
		<category><![CDATA[broadcasters]]></category>
		<category><![CDATA[Campaign Middle East]]></category>
		<category><![CDATA[Fouad Debouk]]></category>
		<category><![CDATA[MBC Media Solutions]]></category>
		<category><![CDATA[Metaverse]]></category>
		<category><![CDATA[MMS]]></category>
		<category><![CDATA[NFTs]]></category>
		<category><![CDATA[Nov 2022]]></category>
		<category><![CDATA[On The Record]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[Richard Addington]]></category>
		<category><![CDATA[web3.0]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=55644</guid>

					<description><![CDATA[<p>Episode name – The widening web: MMS’s Richard Addington talks web 3.0 In the latest episode of our On The Record With Campaign Middle East podcast, Campaign&#8217;s editor Austyn Allison is joined by MMS’s Richard Addington to understand how broadcasters are embracing web 3.0, the metaverse, NFTs and more. Podcast on Anghami: play here.  Podcast on [&#8230;]</p>
<p>The post <a href="https://campaignme.com/listen-now-campaigns-on-the-record-podcast-the-widening-web-mmss-richard-addington-talks-web-3-0/">Listen now! Campaign’s ‘On The Record’ Podcast – The widening web: MMS’s Richard Addington talks web 3.0</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<item>
		<title>OOH Industry Snapshot: MPN and ARN&#8217;s Josh Busteed</title>
		<link>https://campaignme.com/ooh-industry-snapshot-mpn-and-arns-josh-busteed/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Mon, 14 Nov 2022 06:00:39 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Partner content]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[2022]]></category>
		<category><![CDATA[ARN]]></category>
		<category><![CDATA[broadcasters]]></category>
		<category><![CDATA[chief commercial officer]]></category>
		<category><![CDATA[Consumer behaviour]]></category>
		<category><![CDATA[Digital OOH]]></category>
		<category><![CDATA[long term vision]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[mpn]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[Nov 2022]]></category>
		<category><![CDATA[OOH campaigns]]></category>
		<category><![CDATA[OOH industry]]></category>
		<category><![CDATA[technology]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=55016</guid>

					<description><![CDATA[<p>What metrics should clients use to measure the success of OOH? At the heart of our network are our MPN mega-hoardings on Sheikh Zayed Road. Our assets are viewed millions of times a month, because of the huge volume of traffic on Sheikh Zayed Road. When a client uses such a powerful platform, the focus [&#8230;]</p>
<p>The post <a href="https://campaignme.com/ooh-industry-snapshot-mpn-and-arns-josh-busteed/">OOH Industry Snapshot: MPN and ARN&#8217;s Josh Busteed</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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