SPORTS & ENTERTAINMENT. Archives - Campaign Middle East https://campaignme.com/tag/sports-entertainment/ Tue, 02 Sep 2025 05:44:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png SPORTS & ENTERTAINMENT. Archives - Campaign Middle East https://campaignme.com/tag/sports-entertainment/ 32 32 DAZN partners with The Trade Desk to enhance on-platform advertising capabilities https://campaignme.com/dazn-partners-with-the-trade-desk-to-enhance-on-platform-advertising-capabilities/ Tue, 02 Sep 2025 04:00:33 +0000 https://campaignme.com/?p=107878 DAZN, a leading sports entertainment platform, has entered a strategic partnership with adtech leader The Trade Desk to bring best-in-class innovation to DAZN’s platform for advertisers through enhanced targeting capabilities and connectivity to DAZN’s premium inventory. Through the partnership, DAZN is leveraging European Unified ID (EUID) to enable advertisers to transact on addressable inventory with […]

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]]> The gulf football renaissance – by Sputnik Floyd’s Patrick Honein https://campaignme.com/the-gulf-football-renaissance-by-sputnik-floyds-patrick-honein/ Fri, 10 Feb 2023 06:49:34 +0000 https://campaignme.com/?p=57930 By Patrick Honein, CEO of Sputnik Floyd and co-founder of Mr.B.Chain. The impact of the Qatar FIFA World Cup 2022 and the acquisition of Christiano Ronaldo by the AL Nasr football club is expected to be far-reaching and profound in the world of football in the Middle East. Soon, with the presence of high-profile international players and […]

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]]> New sports and entertainment company launches in the UAE https://campaignme.com/new-sports-and-entertainment-company-launches-in-the-uae/ Mon, 11 Apr 2022 07:00:32 +0000 https://campaignme.com/?p=47309 Expect to now see more of the world’s top sports personalities in the UAE & across the Gulf. After 20 years of working on behalf of some of the world’s most loved brands in partnership with well-known personalities and events, as well as Qatar Sports Investments (QSI) & IMG, Sunny Singh has launched ‘COLLABORATE! SPORTS […]

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