Michael Campbell Archives - Campaign Middle East https://campaignme.com/tag/michael-campbell/ Tue, 10 Feb 2026 07:15:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Michael Campbell Archives - Campaign Middle East https://campaignme.com/tag/michael-campbell/ 32 32 Fixing the broken brief and building better partnerships for growth https://campaignme.com/fixing-the-broken-brief-and-building-better-partnerships-for-growth/ Tue, 10 Feb 2026 04:54:55 +0000 https://campaignme.com/?p=115971 It’s 4:30pm on a Friday. The Sonos is playing Raye in the background, and a couple of planners are discussing Supersnake’s next set at Sirene. I make a mental note: Next time I head to J1 Beach – book early; I’m not begging for an available pool bed again. The daze breaks. The growth team […]

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