merchandising workflows Archives - Campaign Middle East https://campaignme.com/tag/merchandising-workflows/ Tue, 07 Jul 2026 06:28:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png merchandising workflows Archives - Campaign Middle East https://campaignme.com/tag/merchandising-workflows/ 32 32 Rethinking the GCC commerce stack when Conversational AI does what superapps promised https://campaignme.com/rethinking-the-gcc-commerce-stack-when-conversational-ai-does-what-superapps-promised/ Tue, 07 Jul 2026 02:30:03 +0000 https://campaignme.com/?p=124267 Ask any marketer in the GCC what one of the biggest trends they were hearing about five years ago, and most would give you the same answer: superapps. Not as a vague aspiration, but as a near-certainty. The logic was sound, the regional appetite was real, and the blueprint was sitting right there. WeChat had […]

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