Léa Steinacker Archives - Campaign Middle East https://campaignme.com/tag/lea-steinacker/ Mon, 23 Sep 2024 10:14:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Léa Steinacker Archives - Campaign Middle East https://campaignme.com/tag/lea-steinacker/ 32 32 Human marketers still in control in the age of AI https://campaignme.com/human-marketers-still-in-control-in-the-age-of-ai/ Mon, 23 Sep 2024 10:14:23 +0000 https://campaignme.com/?p=89923 If there was any anxiety about the spread of Artificial Intelligence (AI) in the marketing ecosystem, the 390 delegates at this year’s PHD BrainScape conference are no longer feeling it. The conference at the Bluewaters Forum by Banyan Tree, which gathered marketers, agency professionals and media owners, presented them with a broad perspective of the […]

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]]> PHD’s BrainScape to focus on human-machine collaboration https://campaignme.com/phds-brainscape-to-focus-on-human-machine-collaboration/ Wed, 11 Sep 2024 08:49:48 +0000 https://campaignme.com/?p=89427 On 18 September, 2024, in Dubai, PHD MENA will host BrainScape, an invite-only thought leadership conference that will aim to explore what lies ahead for marketers and artificial intelligence (AI). The conference arrives on the heels of one conclusion: AI is not a fad and is here to stay.  This year, the focus will be […]

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