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	<title>Landmark Reach Archives - Campaign Middle East</title>
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	<title>Landmark Reach Archives - Campaign Middle East</title>
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		<title>GP Inc launches Aurum Advisory to help businesses commercialise first-party data</title>
		<link>https://campaignme.com/gp-inc-launches-aurum-advisory-to-help-businesses-commercialise-first-party-data/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Fri, 17 Jul 2026 07:58:38 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Appointments]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[adtech]]></category>
		<category><![CDATA[advisory firm]]></category>
		<category><![CDATA[AI commerce]]></category>
		<category><![CDATA[AI search]]></category>
		<category><![CDATA[AI shopping]]></category>
		<category><![CDATA[answer engines]]></category>
		<category><![CDATA[Aurum Advisory]]></category>
		<category><![CDATA[Business growth]]></category>
		<category><![CDATA[commerce media]]></category>
		<category><![CDATA[commercial strategy]]></category>
		<category><![CDATA[commercialisation]]></category>
		<category><![CDATA[Consumer behaviour]]></category>
		<category><![CDATA[consumer data]]></category>
		<category><![CDATA[customer data]]></category>
		<category><![CDATA[Customer Insights]]></category>
		<category><![CDATA[data advisory]]></category>
		<category><![CDATA[data assets]]></category>
		<category><![CDATA[data monetisation]]></category>
		<category><![CDATA[data strategy]]></category>
		<category><![CDATA[data-led marketing]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[digital commerce]]></category>
		<category><![CDATA[digital products]]></category>
		<category><![CDATA[first-party data]]></category>
		<category><![CDATA[GCC business]]></category>
		<category><![CDATA[GCC retail]]></category>
		<category><![CDATA[GP Inc]]></category>
		<category><![CDATA[Landmark Reach]]></category>
		<category><![CDATA[marketing technology]]></category>
		<category><![CDATA[martech]]></category>
		<category><![CDATA[media monetisation]]></category>
		<category><![CDATA[media revenue]]></category>
		<category><![CDATA[owned channels]]></category>
		<category><![CDATA[path to purchase]]></category>
		<category><![CDATA[product discovery]]></category>
		<category><![CDATA[Rahul Nagpal]]></category>
		<category><![CDATA[retail data]]></category>
		<category><![CDATA[retail innovation]]></category>
		<category><![CDATA[retail media]]></category>
		<category><![CDATA[retail media GCC]]></category>
		<category><![CDATA[retail media network]]></category>
		<category><![CDATA[retail technology]]></category>
		<category><![CDATA[revenue platforms]]></category>
		<category><![CDATA[RMAIOS]]></category>
		<category><![CDATA[shopping agents]]></category>
		<category><![CDATA[Sohail Nawaz]]></category>
		<category><![CDATA[UAE business]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=124878</guid>

					<description><![CDATA[<p>GP Inc has launched of Aurum Advisory, a specialist advisory firm that helps businesses understand, organise and commercialise their first-party data. Co-founded by Rahul Nagpal, Chairman of GP Inc, and Sohail Nawaz, MBE, Aurum will work with retailers and other consumer-facing businesses across the GCC to develop retail media and data monetisation opportunities. Retail media [&#8230;]</p>
<p>The post <a href="https://campaignme.com/gp-inc-launches-aurum-advisory-to-help-businesses-commercialise-first-party-data/">GP Inc launches Aurum Advisory to help businesses commercialise first-party data</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Landmark Reach partners with Publicis Media ME for retail media solutions</title>
		<link>https://campaignme.com/landmark-reach-partners-with-publicis-media-me-for-retail-media-solutions/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Thu, 27 Feb 2025 10:08:44 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[customer journey]]></category>
		<category><![CDATA[Customer Loyalty]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Landmark Group]]></category>
		<category><![CDATA[Landmark Reach]]></category>
		<category><![CDATA[Mazen Mroueh]]></category>
		<category><![CDATA[Publicis Groupe]]></category>
		<category><![CDATA[Publicis Media]]></category>
		<category><![CDATA[retail advertising]]></category>
		<category><![CDATA[retail media]]></category>
		<category><![CDATA[Sohail Nawaz]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=97037</guid>

					<description><![CDATA[<p>Landmark Reach, the retail media division of Landmark Group has partnered with the media hub of Publicis Groupe, Publicis Media to strengthen and expand, its retail media network. The partnership will aim to create new opportunities for brands while enhancing the shopping experience for millions of consumers through a more data-driven, targeted advertising platform that [&#8230;]</p>
<p>The post <a href="https://campaignme.com/landmark-reach-partners-with-publicis-media-me-for-retail-media-solutions/">Landmark Reach partners with Publicis Media ME for retail media solutions</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Yango Ads, Landmark Retail partner to empower advertisers and MENA shoppers</title>
		<link>https://campaignme.com/yango-ads-landmark-retail-partner-to-empower-advertisers-and-mena-shoppers/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 10 Dec 2024 04:30:33 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertisers]]></category>
		<category><![CDATA[advertising delivery]]></category>
		<category><![CDATA[advertising options]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[discoverability]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[historical purchasing]]></category>
		<category><![CDATA[impact]]></category>
		<category><![CDATA[Landmark]]></category>
		<category><![CDATA[Landmark Reach]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[MENA]]></category>
		<category><![CDATA[online browsing behaviour]]></category>
		<category><![CDATA[personalisation]]></category>
		<category><![CDATA[precision]]></category>
		<category><![CDATA[purchase intent]]></category>
		<category><![CDATA[relevant content]]></category>
		<category><![CDATA[shoppers]]></category>
		<category><![CDATA[targeted audience segments]]></category>
		<category><![CDATA[targeting]]></category>
		<category><![CDATA[Yango Ads]]></category>
		<category><![CDATA[Yango Group]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=93292</guid>

					<description><![CDATA[<p>Yango Ads, the adtech division of technology company Yango Group, has joined forces with Landmark Reach, the retail media division of Landmark Retail to leverage the omnichannel retailer&#8217;s encrypted first-party data to benefit both advertisers and shoppers in the Middle East and North Africa (MENA) region. Brands will be able to reach targeted audience segments [&#8230;]</p>
<p>The post <a href="https://campaignme.com/yango-ads-landmark-retail-partner-to-empower-advertisers-and-mena-shoppers/">Yango Ads, Landmark Retail partner to empower advertisers and MENA shoppers</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Landmark Group launches division to support partner brands, spur CX</title>
		<link>https://campaignme.com/landmark-group-launches-division-to-support-partner-brands-enhance-cx/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 26 Nov 2024 10:45:19 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising strategies]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[customer offering]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[first-party data]]></category>
		<category><![CDATA[Hyper-personalisation]]></category>
		<category><![CDATA[Landmark Group]]></category>
		<category><![CDATA[Landmark Reach]]></category>
		<category><![CDATA[Landmark Retail]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[on-site display banners]]></category>
		<category><![CDATA[partner brands]]></category>
		<category><![CDATA[Product Ads]]></category>
		<category><![CDATA[product discovery]]></category>
		<category><![CDATA[Publicis Groupe]]></category>
		<category><![CDATA[Rahul Jagtiani]]></category>
		<category><![CDATA[shopping experience]]></category>
		<category><![CDATA[Sohail Nawaz]]></category>
		<category><![CDATA[strategic expansion]]></category>
		<category><![CDATA[Yango]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=92741</guid>

					<description><![CDATA[<p>Retail and hospitality conglomerate Landmark Group has launched ‘Landmark Reach’: a new division to create hyper-personalised customer experiences and support partner brands’ success, as part of the group’s strategic expansion into the industry’s fastest-growing channels. Landmark Reach will leverage the company’s customer engagement expertise to connect brands with its customers through sponsored product ads, on-site [&#8230;]</p>
<p>The post <a href="https://campaignme.com/landmark-group-launches-division-to-support-partner-brands-enhance-cx/">Landmark Group launches division to support partner brands, spur CX</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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