Helmi Abdalhadi Archives - Campaign Middle East https://campaignme.com/tag/helmi-abdalhadi/ Thu, 26 Sep 2024 12:35:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Helmi Abdalhadi Archives - Campaign Middle East https://campaignme.com/tag/helmi-abdalhadi/ 32 32 Creativity to transform these Saudi industries https://campaignme.com/creativity-to-transform-these-saudi-industries/ Thu, 26 Sep 2024 12:35:38 +0000 https://campaignme.com/?p=90081 Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, has unveiled a power-packed roster of creative marketing specialists as part of its efforts to showcase the transformative power of creativity within the gaming, entertainment, and sports industries. The 2024 festival is poised to deliver dynamic sessions, elite networking opportunities, […]

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]]> Brands should be inspired by modern video-game tv adaptions https://campaignme.com/brands-should-be-inspired-by-modern-video-game-tv-adaptions/ Fri, 05 Apr 2024 09:21:29 +0000 https://campaignme.com/?p=80114 I first played The Last of Us in 2013. Even though it did not necessarily innovate character development and storytelling in video games, the title was a watershed moment in the video game industry that shows how far these elements – among others – can go. Advertisers love gaming audiences; they consistently exclaim at their […]

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