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		<title>GymNation fools the internet with &#8216;Protein Shisha&#8217; stunt</title>
		<link>https://campaignme.com/gymnation-fools-the-internet-with-protein-shisha-stunt/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Thu, 02 Apr 2026 12:10:54 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[April Fool’s Day]]></category>
		<category><![CDATA[Campaign]]></category>
		<category><![CDATA[fitness]]></category>
		<category><![CDATA[gym]]></category>
		<category><![CDATA[GymNation]]></category>
		<category><![CDATA[Protein Shisha]]></category>
		<category><![CDATA[Rory McEntee]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[viral]]></category>
		<category><![CDATA[Wellness]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=118531</guid>

					<description><![CDATA[<p>GymNation has confirmed that it&#8217;s launch of &#8216;the world&#8217;s first Protein Shisha bar&#8217; last week, was in fact an April Fool&#8217;s campaign. While the tobacco-free, nicotine-free vapor concept delivering up to 25g of &#8216;aroma-activated protein&#8217; per session was a joke, the strategy behind the stunt was anything but. GymNation&#8217;s marketing team made a deliberate call [&#8230;]</p>
<p>The post <a href="https://campaignme.com/gymnation-fools-the-internet-with-protein-shisha-stunt/">GymNation fools the internet with &#8216;Protein Shisha&#8217; stunt</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Elevision residential media portfolio now across DHCM communities</title>
		<link>https://campaignme.com/elevision-to-deploy-screens-across-350-dhcm-buildings-reaching-90000-residents/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Wed, 11 Feb 2026 13:05:51 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Al Furjan.]]></category>
		<category><![CDATA[Al Qudra]]></category>
		<category><![CDATA[Attention]]></category>
		<category><![CDATA[attentive audiences]]></category>
		<category><![CDATA[Bluewaters]]></category>
		<category><![CDATA[Business Bay]]></category>
		<category><![CDATA[City Walk]]></category>
		<category><![CDATA[communities]]></category>
		<category><![CDATA[context-rich residential media]]></category>
		<category><![CDATA[DHCM]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[Digital out-of-home]]></category>
		<category><![CDATA[digital screens]]></category>
		<category><![CDATA[DOOH]]></category>
		<category><![CDATA[Dubai Creek]]></category>
		<category><![CDATA[Dubai Holding Community Management]]></category>
		<category><![CDATA[elevator lobbies]]></category>
		<category><![CDATA[elevator screens]]></category>
		<category><![CDATA[Elevision]]></category>
		<category><![CDATA[Faraj Osman Zarif]]></category>
		<category><![CDATA[gym]]></category>
		<category><![CDATA[hallways]]></category>
		<category><![CDATA[JBR]]></category>
		<category><![CDATA[Jumeirah]]></category>
		<category><![CDATA[lifestyle channels]]></category>
		<category><![CDATA[Meydan]]></category>
		<category><![CDATA[Niall Sallam]]></category>
		<category><![CDATA[OOH]]></category>
		<category><![CDATA[Out-of-home]]></category>
		<category><![CDATA[proprietary CMS]]></category>
		<category><![CDATA[real-time data reporting]]></category>
		<category><![CDATA[residential audiences]]></category>
		<category><![CDATA[residential buildings]]></category>
		<category><![CDATA[residential digital media]]></category>
		<category><![CDATA[residential media]]></category>
		<category><![CDATA[shared spaces]]></category>
		<category><![CDATA[The Palm Jumeirah]]></category>
		<category><![CDATA[visibility]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=116072</guid>

					<description><![CDATA[<p>Elevision has announced that their full portfolio residential media will be available across communities managed by Dubai Holding Community Management (DHCM), marking this one of the largest residential digital media rollouts in the UAE to date. The partnership will see Elevision deployed across DHCM’s entire managed portfolio, covering 350 residential buildings in total, including 279 [&#8230;]</p>
<p>The post <a href="https://campaignme.com/elevision-to-deploy-screens-across-350-dhcm-buildings-reaching-90000-residents/">Elevision residential media portfolio now across DHCM communities</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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