ghost ads Archives - Campaign Middle East https://campaignme.com/tag/ghost-ads/ Thu, 08 Sep 2022 05:18:42 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png ghost ads Archives - Campaign Middle East https://campaignme.com/tag/ghost-ads/ 32 32 Industry Forum: Do advertising awards equate to brand success? https://campaignme.com/industry-forum-do-advertising-awards-equate-to-brand-success/ Mon, 01 Aug 2022 06:25:52 +0000 https://campaignme.com/?p=51777   Ali Aboukhreibe Director of strategy, Boopin Maybe In some cases, awards that come from well reputed bodies can push a brand’s agenda and signify brand success. A brand’s success needs to account for more than just awards. It should include factors like relevance, liveability, continuance, sustainability and many others. A brand’s success should also […]

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