Estelle Khayat Archives - Campaign Middle East https://campaignme.com/tag/estelle-khayat/ Tue, 23 Jan 2024 06:38:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Estelle Khayat Archives - Campaign Middle East https://campaignme.com/tag/estelle-khayat/ 32 32 Should all brands have to show their environmental side? – Part 1 https://campaignme.com/should-all-brands-have-to-show-their-environmental-side/ Mon, 11 Dec 2023 09:00:46 +0000 https://campaignme.com/?p=73381 With COP28 taking place in UAE this month, we asked people for their opinions if all brands had to show their environmental side. Given the current landscape, the multiple yeses come as no surprise. However, we also saw few noes. Earlier this year, even Unilever’s new CEO Hein Schumacher said purpose is not relevant to […]

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