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	<title>Electric vehicles Archives - Campaign Middle East</title>
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	<title>Electric vehicles Archives - Campaign Middle East</title>
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		<title>Saudi Arabia&#8217;s CEER reveals strategy behind its visual, sonic rebrand</title>
		<link>https://campaignme.com/saudi-arabias-ceer-reveals-strategy-behind-rollout-of-visual-sonic-rebrand/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Wed, 07 Jan 2026 13:28:19 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Ahmad AlMashhadi]]></category>
		<category><![CDATA[arabic]]></category>
		<category><![CDATA[automotive branding]]></category>
		<category><![CDATA[automotive marketing]]></category>
		<category><![CDATA[bilingual logotype]]></category>
		<category><![CDATA[brand identity]]></category>
		<category><![CDATA[Ceer]]></category>
		<category><![CDATA[Electric vehicles]]></category>
		<category><![CDATA[English]]></category>
		<category><![CDATA[EV]]></category>
		<category><![CDATA[Mobility]]></category>
		<category><![CDATA[Pulse of the Land]]></category>
		<category><![CDATA[Rebrand]]></category>
		<category><![CDATA[refreshed brand]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[sonic branding]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=114162</guid>

					<description><![CDATA[<p>On Tuesday, 23 September 2025 – timed perfectly in line with Saudi National Day – Saudi Arabia’s first electric vehicle (EV) brand and Original Equipment Manufacturer (OEM) unveiled a bold new brand identity, which would soon be followed with a new sonic brand identity.  This launch not only introduced a bilingual Arabic-English automotive logotype, but [&#8230;]</p>
<p>The post <a href="https://campaignme.com/saudi-arabias-ceer-reveals-strategy-behind-rollout-of-visual-sonic-rebrand/">Saudi Arabia&#8217;s CEER reveals strategy behind its visual, sonic rebrand</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Saudi&#8217;s Electromin reveals brand goals behind Nissan Formula E partnership</title>
		<link>https://campaignme.com/saudis-electromin-reveals-brand-goals-behind-nissan-formula-e-partnership/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 22 Oct 2024 05:00:49 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Special Features]]></category>
		<category><![CDATA[Brand Building]]></category>
		<category><![CDATA[brand goals]]></category>
		<category><![CDATA[Brand positioning]]></category>
		<category><![CDATA[Brand Values]]></category>
		<category><![CDATA[brand visibility]]></category>
		<category><![CDATA[Diriyah races]]></category>
		<category><![CDATA[eco-conscious brand]]></category>
		<category><![CDATA[Electric vehicles]]></category>
		<category><![CDATA[Electromin]]></category>
		<category><![CDATA[engagements]]></category>
		<category><![CDATA[EV charging]]></category>
		<category><![CDATA[EV technology]]></category>
		<category><![CDATA[formula e]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Kalyana Sivagnanam]]></category>
		<category><![CDATA[KSA]]></category>
		<category><![CDATA[marketing assets]]></category>
		<category><![CDATA[mobility solutions]]></category>
		<category><![CDATA[Nissan]]></category>
		<category><![CDATA[Nissan e-4ORCE 05]]></category>
		<category><![CDATA[Nissan Formula E Team]]></category>
		<category><![CDATA[Norman Nato]]></category>
		<category><![CDATA[Oliver Rowland]]></category>
		<category><![CDATA[Petromin Corporation]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[Saudi focus]]></category>
		<category><![CDATA[SaudiFocus]]></category>
		<category><![CDATA[SaudiFocus Saudi Focus]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[sustainable mobility]]></category>
		<category><![CDATA[Tommaso Volpe]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=91277</guid>

					<description><![CDATA[<p>Less than a week ago, the Nissan Formula E Team revealed that it has inked a four-year global partnership with Middle East mobility solutions provider Petromin Corporation&#8217;s  EV charging subsidiary, Electromin. To support this strategic agreement, Electromin&#8217;s branding will appear on Nissan&#8217;s e-4ORCE 05 race cars, driven by Oliver Rowland and Norman Nato, as well [&#8230;]</p>
<p>The post <a href="https://campaignme.com/saudis-electromin-reveals-brand-goals-behind-nissan-formula-e-partnership/">Saudi&#8217;s Electromin reveals brand goals behind Nissan Formula E partnership</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>ESG 2022: Here comes the sun &#8211; by Al Masaood</title>
		<link>https://campaignme.com/esg-2022-here-comes-the-sun-by-al-masaood/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Mon, 31 Oct 2022 11:00:17 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
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		<category><![CDATA[2022]]></category>
		<category><![CDATA[Al Masaood]]></category>
		<category><![CDATA[Al Masaood Automobiles]]></category>
		<category><![CDATA[arabic]]></category>
		<category><![CDATA[automotives]]></category>
		<category><![CDATA[eco-friendly]]></category>
		<category><![CDATA[Electric Vehicle]]></category>
		<category><![CDATA[Electric vehicles]]></category>
		<category><![CDATA[ESG]]></category>
		<category><![CDATA[ESG 2022]]></category>
		<category><![CDATA[ESG and Ecommerce issue]]></category>
		<category><![CDATA[green power]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Oct 2022]]></category>
		<category><![CDATA[Shams]]></category>
		<category><![CDATA[UAE]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=54519</guid>

					<description><![CDATA[<p>Governments across the region are accelerating development of electric vehicle (EV) technology, with the UAE aiming to become carbon neutral by 2050 and recently ranked eighth globally in terms of readiness for electric mobility. Al Masaood, being a national entity focused on both the industrial and automotive advancement of the country, decided to look into [&#8230;]</p>
<p>The post <a href="https://campaignme.com/esg-2022-here-comes-the-sun-by-al-masaood/">ESG 2022: Here comes the sun &#8211; by Al Masaood</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Al Masaood Power and All About Brands launch  electric charging network</title>
		<link>https://campaignme.com/al-masaood-power-and-all-about-brands-launch-electric-charging-network/</link>
		
		<dc:creator><![CDATA[Austyn Allison]]></dc:creator>
		<pubDate>Mon, 30 May 2022 11:00:53 +0000</pubDate>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Al Masaood]]></category>
		<category><![CDATA[All About Brands]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Electric Vehicle Charging UAE]]></category>
		<category><![CDATA[Electric vehicles]]></category>
		<category><![CDATA[ESG]]></category>
		<category><![CDATA[EV]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=49535</guid>

					<description><![CDATA[<p>Al Masaood Power Division, part of the Al Masaood Group, one of Abu Dhabi’s leading business conglomerates, is set to mark a new chapter in its sustainability journey with the upcoming launch of SHAMS+ (SHAMSPLUS), its full-fledged charging solution for electric vehicles (EVs) and hybrid marine vessels. It is the first such innovative solution to [&#8230;]</p>
<p>The post <a href="https://campaignme.com/al-masaood-power-and-all-about-brands-launch-electric-charging-network/">Al Masaood Power and All About Brands launch  electric charging network</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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