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	<title>brand connections Archives - Campaign Middle East</title>
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		<title>Marketing in 2025: Why purpose-driven brands will lead the way</title>
		<link>https://campaignme.com/marketing-in-2025-why-purpose-driven-brands-will-lead-the-way/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 17 Feb 2025 06:30:54 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[Bayer]]></category>
		<category><![CDATA[brand connections]]></category>
		<category><![CDATA[Choose Better Programme]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[demand]]></category>
		<category><![CDATA[Ebru Tuygun]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[GVGL Marketing Management]]></category>
		<category><![CDATA[Hyper-personalisation]]></category>
		<category><![CDATA[MAF]]></category>
		<category><![CDATA[Majid Al Futtaim]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PF Connect]]></category>
		<category><![CDATA[Property Finder]]></category>
		<category><![CDATA[Purpose]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[transparency]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=96405</guid>

					<description><![CDATA[<p>The brands that will thrive in 2025 are not just those with the best products or services, but those that stand for something bigger. Consumers are no longer making decisions based solely on price or convenience — they are actively choosing brands that reflect their values, contribute to society, and engage with authenticity. Businesses that [&#8230;]</p>
<p>The post <a href="https://campaignme.com/marketing-in-2025-why-purpose-driven-brands-will-lead-the-way/">Marketing in 2025: Why purpose-driven brands will lead the way</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>A customer-first approach to connecting with your audience during Ramadan 2023</title>
		<link>https://campaignme.com/a-customer-first-approach-to-connecting-with-your-audience-during-ramadan-2023/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Wed, 08 Feb 2023 08:30:44 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Partner content]]></category>
		<category><![CDATA[ad soluitions]]></category>
		<category><![CDATA[amazon ads]]></category>
		<category><![CDATA[Amazon MENA]]></category>
		<category><![CDATA[brand connections]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Eid]]></category>
		<category><![CDATA[eid marketing]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[Holy Month]]></category>
		<category><![CDATA[KSA]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[Ramadan]]></category>
		<category><![CDATA[Ramadan Advertising]]></category>
		<category><![CDATA[ramadan shoppers]]></category>
		<category><![CDATA[ramadan shopping]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[UAE]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=57682</guid>

					<description><![CDATA[<p>The Holy Month of Ramadan is one of the most anticipated moments of the year. It marks a time for community, values, and spirituality, and it brings families and friends together. For marketers, it remains a time to build closer connections with customers. Leaning into Ramadan’s spirit of generosity is an important focus for Amazon [&#8230;]</p>
<p>The post <a href="https://campaignme.com/a-customer-first-approach-to-connecting-with-your-audience-during-ramadan-2023/">A customer-first approach to connecting with your audience during Ramadan 2023</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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