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	<title>Birell Archives - Campaign Middle East</title>
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		<title>Birell – Man Up</title>
		<link>https://campaignme.com/birell-%e2%80%93-man-up/</link>
		
		<dc:creator><![CDATA[Campaign Staff]]></dc:creator>
		<pubDate>Sun, 30 Sep 2012 08:52:59 +0000</pubDate>
				<category><![CDATA[The Work]]></category>
		<category><![CDATA[Birell]]></category>
		<category><![CDATA[Egypt]]></category>
		<category><![CDATA[King Tut's Playground]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=3919</guid>

					<description><![CDATA[<p>The new TV campaign for Egyptian non-alcoholic beer Birell by King Tut’s Playground is an evolution of the old ‘estargel’ (man up) campaign, which the brand has been running for a number of years. Project Man Up Client Birell Creative agency King Tut’s Playground Creative team Mohamed Hamdalla, Ashraf Badawy, Youssef Altay Production company Lighthouse [&#8230;]</p>
<p>The post <a href="https://campaignme.com/birell-%e2%80%93-man-up/">Birell – Man Up</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Birell – Being a man ain&#8217;t easy</title>
		<link>https://campaignme.com/birell-%e2%80%93-being-a-man-aint-easy/</link>
		
		<dc:creator><![CDATA[Campaign Staff]]></dc:creator>
		<pubDate>Sun, 20 Jun 2010 08:03:40 +0000</pubDate>
				<category><![CDATA[The Work]]></category>
		<category><![CDATA[Birell]]></category>
		<category><![CDATA[Leo Burnett Cairo]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=213</guid>

					<description><![CDATA[<p>Egyptian non-alcoholic beer producer Birell is back with a new TVC urging menfolk to be &#8216;real men&#8217;, courtesy of Leo Burnett Cairo and executive creative director Mohamed Hamdalla. Project Being a man ain&#8217;t easy Client Birell Creative agency Leo Burnett Cairo</p>
<p>The post <a href="https://campaignme.com/birell-%e2%80%93-being-a-man-aint-easy/">Birell – Being a man ain&#8217;t easy</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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