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	<title>Atul hegde Archives - Campaign Middle East</title>
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		<title>Metaverse; the new frontier for brands – by YAAP&#8217;s Atul Hegde</title>
		<link>https://campaignme.com/metaverse-the-new-frontier-for-brands-by-yaaps-atul-hegde/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Thu, 13 Oct 2022 09:00:45 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
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		<category><![CDATA[Atul hegde]]></category>
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		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[extended reality]]></category>
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		<category><![CDATA[Metaverse]]></category>
		<category><![CDATA[Oct 2022]]></category>
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		<category><![CDATA[UAE]]></category>
		<category><![CDATA[YAAP]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=53949</guid>

					<description><![CDATA[<p>by Atul Hegde, founder, YAAP Straight off the bat, let’s address the elephant in the room: Is the metaverse just a fad? The truth is nobody knows the answer to this. But it is the same as when man invented the flying machine or, more recently, when Steve Jobs developed the iPod. As is the case [&#8230;]</p>
<p>The post <a href="https://campaignme.com/metaverse-the-new-frontier-for-brands-by-yaaps-atul-hegde/">Metaverse; the new frontier for brands – by YAAP&#8217;s Atul Hegde</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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