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	<title>Amar Nagaram Archives - Campaign Middle East</title>
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		<title>&#8216;Transparency in marketing legitimises fashion brands&#8217;</title>
		<link>https://campaignme.com/transparency-in-marketing-legitimises-fashion-brands/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Fri, 28 Mar 2025 11:48:25 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Amar Nagaram]]></category>
		<category><![CDATA[Flowwow]]></category>
		<category><![CDATA[Gen Z]]></category>
		<category><![CDATA[GenConscious]]></category>
		<category><![CDATA[Irina Tatarinova]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sustainable fashion]]></category>
		<category><![CDATA[transparency]]></category>
		<category><![CDATA[Virgio]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=98655</guid>

					<description><![CDATA[<p>With MENA’s growing population of approximately 570 million in 2024, there is an increasing recognition of the need to transition to more sustainable practices to ensure the long-term well-being of both people and the planet. Research suggests that consumers are increasingly loyal to brands that prioritise sustainability, making sustainable marketing a strategic necessity for brands. [&#8230;]</p>
<p>The post <a href="https://campaignme.com/transparency-in-marketing-legitimises-fashion-brands/">&#8216;Transparency in marketing legitimises fashion brands&#8217;</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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