affordability Archives - Campaign Middle East https://campaignme.com/tag/affordability/ Mon, 27 Apr 2026 14:04:40 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png affordability Archives - Campaign Middle East https://campaignme.com/tag/affordability/ 32 32 Consumer sentiment driving spend towards small comforts amid geopolitical tensions: report https://campaignme.com/consumer-sentiment-driving-spend-towards-small-comforts-amid-geopolitical-tensions-report/ Mon, 27 Apr 2026 13:50:36 +0000 https://campaignme.com/?p=121064 WARC has released its 2026 Global Consumer Trends report exploring the key issues that will influence consumer purchase decisions across brands and categories over the next year. Based on a comprehensive set of GWI surveys combined with WARC’s own research, case studies and analysis, the report focuses on five trends influencing brand selection, each examined through the lens of WARC’s proprietary GEISTE framework. The report reveals that consumers’ […]

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]]> What Saudi Arabia’s real estate reform means for marketers https://campaignme.com/what-saudi-arabias-real-estate-reform-means-for-marketers/ Fri, 14 Nov 2025 08:14:28 +0000 https://campaignme.com/?p=111890 Saudi Arabia’s new real estate ownership law, taking effect in January 2026, marks one of the most significant shifts in the Kingdom’s property landscape in a generation. For the first time, foreign individuals and companies will be able to own property in designated areas under the supervision of the Real Estate General Authority (REGA). The […]

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