Y&R Archives - Campaign Middle East https://campaignme.com/tag/yr/ Mon, 08 Jul 2019 11:31:49 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Y&R Archives - Campaign Middle East https://campaignme.com/tag/yr/ 32 32 Jury’s out https://campaignme.com/jurys-out/ Mon, 08 Jul 2019 11:31:49 +0000 https://campaignme.com/?p=18101 VMLY&R associate creative director Dhruv Warrior was one of the online jury members on the Direct judging panel. He reveals what he learned from his time behind the scenes and on the ground in Cannes I have dreamed of going to Cannes for more than a decade and, now that it’s happened, I’ve come back […]

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]]> Y&R becomes VMLY&R in merger https://campaignme.com/yr-becomes-vmlyr-in-merger/ Fri, 26 Oct 2018 04:00:15 +0000 https://campaignme.com/?p=15060 WPP has merged two of its agency brands, VML and Y&R, to create a new agency, VMLY&R. The holding group says the move will deliver a contemporary, fully integrated digital and creative offering to clients on a global scale. In the region, Roy Haddad, director of WPP MENA, told Campaign: “The unification of the brands […]

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]]> Top 10 (and a bit) movers and shakers in 2017 https://campaignme.com/top-10-bit-movers-shakers-2017/ Sun, 17 Dec 2017 11:20:18 +0000 https://campaignme.com/?p=13348 1. The surprising news began leaking out in December that Impact BBDO’s multi-award-winning executive creative director Fadi Yaish was to leave Impact BBDO. He has not yet said where he will be going, and it is unknown whether he will be directly replaced. Memac Ogilvy’s chief creative officer Paul Shearer is moving to Impact BBDO as […]

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]]> Georges Barsoum replaces Ramzy Abou-Ezzedine as Y&R MENA CEO https://campaignme.com/georges-barsoum-replaces-ramzy-abou-ezzedine-yr-mena-ceo/ Sun, 14 May 2017 08:05:10 +0000 https://campaignme.com/?p=12493 WPP creative agency Y&R has announced that Georges Barsoum will take the helm as chief executive officer for the Middle East & North Africa (MENA). Barsoum, who has been with the agency since 2015 as CEO for the Y&R Gulf region, will take on expanded responsibilities overseeing all clients and company vision across the broader […]

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]]> Top 10 News Stories 2016 https://campaignme.com/top-10-news-stories-2016/ Tue, 20 Dec 2016 08:16:30 +0000 https://campaignme.com/?p=11886 1 This year marked the end of an era as Etihad Airways dropped M&C Saatchi as its global creative agency after five years. The partnership, ended after a contractual review, put Etihad in the headlines around the world with its campaign featuring Hollywood star Nicole Kidman. In consolation to M&C, Etihad did not re-pitch the account […]

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]]> Komal Bedi Sohal returns to replace Copping at Saatchi & Saatchi https://campaignme.com/komal-bedi-sohal-returns-replace-copping-saatchis/ Wed, 07 Dec 2016 08:30:54 +0000 https://campaignme.com/?p=11791 Komal Bedi Sohal, Y&R Singapore’s chief creative officer, is to return to the UAE to replace Richard Copping as CCO of Saatchi & Saatchi Dubai. Bedi Sohal has been at Y&R Singapore since June 2015, having moved there from India where she spent two years with Rediffusion Y&R. She previously spent 10 years in Dubai: eight […]

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]]> Ghossoub resigns as Menacom chairman and CEO https://campaignme.com/ghossoub-resigns-as-menacom-chairman-and-ceo/ Tue, 07 Apr 2015 16:17:44 +0000 https://campaignme.com/?p=8128 Menacom chairman and CEO Joseph Ghossoub has resigned from his position with immediate effect. It is not yet known why he has stepped down, but WPP’s director for the MENA region, Roy Haddad, will oversee the position until a replacement is found. In a statement, Y&R confirmed Ghossoub’s departure and added: “Also effective immediately, Roy […]

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]]> Dubai Lynx 2015: Nissan-Mindshare team wins Young Lynx Integrated competition https://campaignme.com/dubai-lynx-2015-nissan-mindshare-team-wins-young-lynx-integrated-competition/ Tue, 10 Mar 2015 11:22:31 +0000 https://campaignme.com/?p=7456 Coca-Cola and Y&R combine finish second; FP7-Emirates NBD-Momentum trio is third. A team comprised of young professionals from Nissan ME and Mindshare MENA has won the Young Lions Integrated Competition, it was announced on 10 March, day three of the Dubai Lynx International Festival of Creativity 2015. The winning team comprised Reham Eldidi, senior manager, […]

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]]> Dubai Lynx 2015: Film shortlists revealed; 11 of 25 from Cairo https://campaignme.com/dubai-lynx-2015-film-shortlists-revealed-11-25-cairo/ Tue, 10 Mar 2015 06:30:51 +0000 https://campaignme.com/?p=7390 Memac Ogilvy has five entries in the fray, Impact BBDO and FP7 have four apiece.

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]]> Dubai Lynx 2015: MENA’s annual celebration of creativity arrives https://campaignme.com/dubai-lynx-2015-menas-annual-celebration-creativity-arrives/ Sun, 08 Mar 2015 11:55:24 +0000 https://campaignme.com/?p=7335 The regional festival brings with it different expectations from stakeholders, and has a whole lot in store besides the jewel in the crown – its awards show.

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