WPP Group Archives - Campaign Middle East https://campaignme.com/tag/wpp-group/ Fri, 13 Feb 2026 13:09:50 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png WPP Group Archives - Campaign Middle East https://campaignme.com/tag/wpp-group/ 32 32 WPP plans to launch WPP Creative https://campaignme.com/wpp-plans-to-launch-wpp-creative/ Tue, 10 Feb 2026 06:33:03 +0000 https://campaignme.com/?p=115998 WPP plans to create a single umbrella group for its advertising agencies, named WPP Creative, to sit alongside WPP Media and WPP Production. The change means that its agency brands, including AKQA, Ogilvy and VML, will sit together under WPP Creative. However, they will continue to operate separately. Industry sources have suggested the new stream […]

The post WPP plans to launch WPP Creative appeared first on Campaign Middle East.

]]>