Weekly News Round Up Jan 12-16 Archives - Campaign Middle East https://campaignme.com/tag/weekly-news-round-up-jan-12-16/ Fri, 16 Jan 2026 14:02:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Weekly News Round Up Jan 12-16 Archives - Campaign Middle East https://campaignme.com/tag/weekly-news-round-up-jan-12-16/ 32 32 Elevision launches four DOOH residential media circuits in Dubai https://campaignme.com/elevision-launches-four-dooh-residential-media-circuits-in-dubai/ Thu, 15 Jan 2026 13:03:50 +0000 https://campaignme.com/?p=114579 Elevision, a leading digital out of home (DOOH) media company in the UAE, has launched four new premium residential circuits across Dubai, expanding its footprint into some of the city’s most strategic and high-value communities. The new circuits include Jumeirah, Bluewaters, Meydan and Discovery Gardens and Al Furjan. They enhance Elevision’s lifestyle-led network and bring […]

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]]> Hypermedia launches real-time, responsive programmatic DOOH https://campaignme.com/hypermedia-launches-real-time-responsive-programmatic-dooh-in-the-uae/ Wed, 14 Jan 2026 14:40:37 +0000 https://campaignme.com/?p=114535 Hypermedia, a subsidiary of W Group Holding, has launched an advanced real-time programmatic DOOH ecosystem, now being deployed within select environments across its 4,000 digital screen networks, collectively delivering more than 100 million impressions every day across the UAE. This phased rollout introduces intelligent, real-time data-driven capabilities to priority locations, paving the way for a […]

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]]> HAVAS Middle East wraps up inaugural HAVAS Café at the 1Bn Followers Summit https://campaignme.com/havas-middle-east-wraps-up-inaugural-havas-cafe-at-the-1-billion-followers-summit/ Wed, 14 Jan 2026 14:39:47 +0000 https://campaignme.com/?p=114511 HAVAS Middle East, the official agency partner of the 1 Billion Followers Summit, successfully wrapped up the region’s inaugural HAVAS Café as part of the event, creating a dedicated space for conversation, collaboration, and connection between brands and creators. Designed as a relaxed yet purposeful setting, HAVAS Café brought together creators, brands, and communications experts […]

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]]> 15 UAE women marcomms leaders picked for Think Equal Leadership Accelerator https://campaignme.com/15-uae-women-marcomms-leaders-picked-for-think-equal-leadership-accelerator/ Wed, 14 Jan 2026 07:23:43 +0000 https://campaignme.com/?p=114452 The Leadership Accelerator by Think Equal, an industry initiative by The Marketing Society that aims to accelerate gender equality in leadership across the marcomms industry in the GCC, has selected 15 candidates for its inaugural cohort. The six-month programme is designed to propel high-potential female professionals in marketing and communications into senior leadership positions. “This […]

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]]> Creators HQ, Amazon Ads to launch Amazon Creators Foundry https://campaignme.com/creators-hq-amazon-ads-to-launch-amazon-creators-foundry/ Tue, 13 Jan 2026 13:51:34 +0000 https://campaignme.com/?p=114425 Creators HQ, the UAE’s first dedicated creators’ hub, has partnered with Amazon Ads to launch Amazon Creators Foundry, a new initiative aimed at helping UAE-based content creators turn their ideas into scalable product businesses on Amazon.ae. Announced during the fourth edition of the 1 Billion Followers Summit, the programme reflects how the creator economy in […]

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]]> Airport International Group picks Asda’a BCW Jordan as exclusive PR partner https://campaignme.com/airport-international-group-picks-asdaa-bcw-jordan-as-exclusive-pr-partner/ Tue, 13 Jan 2026 12:26:11 +0000 https://campaignme.com/?p=114407 Asda’a BCW Jordan has been selected as the exclusive public relations (PR) and communications partner for Airport International Group (AIG), following a competitive tender process. The appointment marks an important step in supporting AIG’s ongoing mission to strengthen its positioning as a world-class gateway operator to Jordan . Within this framework, Asda’a BCW Jordan will […]

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]]> TMG, InMotion bring off-the-shelf transactional signals to marketers with ‘Transact Data’ https://campaignme.com/tmg-inmotion-bring-off-the-shelf-transactional-signals-to-marketers-with-transact-data/ Mon, 12 Jan 2026 10:30:15 +0000 https://campaignme.com/?p=114332 Transact Media Group (TMG) and InMotion have launched Transact Data, a new off-the-shelf transactional insights product giving brands across the Middle East access to scalable, privacy-safe behavioural signals. The launch marks the next stage of the companies’ partnership and introduces a unified commerce-driven data layer for advertisers in the UAE and Saudi Arabia. Built on […]

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