website traffic Archives - Campaign Middle East https://campaignme.com/tag/website-traffic/ Thu, 04 Sep 2025 07:09:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png website traffic Archives - Campaign Middle East https://campaignme.com/tag/website-traffic/ 32 32 Marketers react to American Eagle’s Sydney Sweeney ad: Virality vs. value https://campaignme.com/marketers-react-to-american-eagles-sydney-sweeney-ad-virality-vs-value/ Wed, 13 Aug 2025 09:32:27 +0000 https://campaignme.com/?p=106634 If there’s one topic that absolutely every marketer seems to have an opinion on at the moment – whether spoken out loud, or silently in coffee huddles, or not verbalised but constantly thought about –  it’s New York Stock Exchange-listed American Eagle Outfitters’ Sydney Sweeney campaign. The discussions brought back the age-old debate about how […]

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]]> Dentsu MENA partners with VWO to elevate digital experience capabilities https://campaignme.com/dentsu-mena-partners-with-vwo-to-elevate-digital-experience-capabilities/ Thu, 20 Feb 2025 07:00:14 +0000 https://campaignme.com/?p=96663 Integrated marketing solutions company Dentsu MENA has revealed a strategic partnership with VWO, a customer experience, AB testing and conversion optimisation platform. The collaboration aims to further enhance Dentsu MENA’s digital experience capabilities, enabling clients to optimise their websites and digital properties for maximum impact, and empowers clients to make data-backed decisions and drive significant […]

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]]> Implications of Google’s third-party cookies decision on marketing https://campaignme.com/implications-of-googles-third-party-cookies-decision-on-marketing/ Fri, 26 Jul 2024 13:34:28 +0000 https://campaignme.com/?p=87745 While the recent Google cookies announcement is undoubtedly significant, I wouldn’t suggest undue alarm. It’s likely we’ll see a similar trajectory to Apple’s introduction of Limit Ad Tracking alongside the SKAdNetwork (SKAN) solution. It’s crucial to note that Google isn’t outright banning cookies; instead, they’re granting users greater control over their data. Based on our internal […]

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