vouchers Archives - Campaign Middle East https://campaignme.com/tag/vouchers/ Thu, 11 Jun 2026 12:33:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png vouchers Archives - Campaign Middle East https://campaignme.com/tag/vouchers/ 32 32 How regional brands are building emotional loyalty beyond points and discounts https://campaignme.com/how-regional-brands-are-building-emotional-loyalty-beyond-points-and-discounts/ Thu, 11 Jun 2026 05:21:29 +0000 https://campaignme.com/?p=123275 For years, loyalty programmes across the region operated on a simple formula: spend more, earn more. Points, vouchers, cashback, and discounts became the currency of customer retention. But in today’s market, where consumers are overwhelmed with choice and increasingly resistant to transactional marketing, that model is rapidly losing its power. Across the Middle East, brands […]

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]]> Call of Duty gamers use KFC ‘Bribe Bucket’ to barter for mercy https://campaignme.com/call-of-duty-gamers-use-kfc-bribe-bucket-to-barter-for-mercy/ Wed, 29 Jan 2025 05:05:12 +0000 https://campaignme.com/?p=95259 The virtual warzones of Call of Duty, KFC, and TBWA\Raad have combined for a bold, disruptive campaign that now permits gamers on the verge of being killed the opportunity to negotiate for their survival by offering other gamers vouchers to a ‘Bribe Bucket’ in exchange for being spared. Capitalising on Call of Duty’s proximity chat […]

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