travel audience Archives - Campaign Middle East https://campaignme.com/tag/travel-audience/ Mon, 23 Dec 2019 07:59:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png travel audience Archives - Campaign Middle East https://campaignme.com/tag/travel-audience/ 32 32 Hospitality sector could be missing 45% of potential revenue due to poor targeting https://campaignme.com/hospitality-sector-missing-45-potential-revenue-mazen-hallaway-reach-mena/ Mon, 23 Dec 2019 07:58:15 +0000 https://campaignme.com/?p=19773 Based on traveller search data by travel audience and Reach MENA, businesses in the hospitality sector should consider a new approach for their 2020 advertising strategy. Today’s travellers typically manage the full vacation booking process, unlike past generations that relied on dedicated travel-agents. As a result, consumer booking-journey is much less predictable. The erratic mind […]

The post Hospitality sector could be missing 45% of potential revenue due to poor targeting appeared first on Campaign Middle East.

]]> Travel Audience signs strategic partnership with Reach MENA https://campaignme.com/travel-audience-signs-strategic-partnership-with-reach-mena/ Wed, 21 Nov 2018 07:12:26 +0000 https://campaignme.com/?p=15262 Travel audience, an Amadeus company for programmatic media purchasing in the travel sector, has officially signed the exclusive distribution agreement with the Dubai-based digital media company Reach MENA. Reach MENA will take over the exclusive distribution of travel audience’s digital travel advertising portfolio in the Gulf region; the operational activities and management of the platform […]

The post Travel Audience signs strategic partnership with Reach MENA appeared first on Campaign Middle East.

]]>