Tony Bourached Archives - Campaign Middle East https://campaignme.com/tag/tony-bourached/ Fri, 14 Jul 2023 11:06:22 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Tony Bourached Archives - Campaign Middle East https://campaignme.com/tag/tony-bourached/ 32 32 DaleelStore partners with ArabyAds’ Ritelo https://campaignme.com/daleelstore-partners-with-arabyads-ritelo/ Fri, 14 Jul 2023 09:49:53 +0000 http://campaignme.com/?p=64620 ArabyAds announced that it has partnered , through its retail media advertising platform Ritelo, with online store Daleel Store. The partnership will will enable the Saudi-based online store to offer advertisers the opportunity of contextual advertising to its audience database. In the partnership, Ritelo aims to bring new revenue streams for retailers and online conversions and brand […]

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]]> ArabyAds appoints Tony Bourached as CEO of Ritelo and Adomus https://campaignme.com/tony-bourached-named-ceo-of-ritelo-and-adomus/ Fri, 06 Jan 2023 06:19:56 +0000 https://campaignme.com/?p=56893 ArabyAds further strengthened its leadership team with the appointment of Tony Bourached as the CEO of two key business platforms – Ritelo, the company’s retail marketing platform and Adomus, its media optimisation platform. Bourached’s appointment comes at a time when the Dubai-headquartered ad tech company is investing heavily in platform and innovation along with new […]

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]]> The MENA Power List 2021: The new era of growth, good growth, by Mindshare’s Tony Bourached https://campaignme.com/the-mena-power-list-2021-the-new-era-of-growth-good-growth-by-mindshares-tony-bourached/ Thu, 30 Sep 2021 08:00:09 +0000 https://campaignme.com/?p=41095 Years in role: 2 | Years in company: 11 | other roles: IAB GCC Board Member The path to growth for the industry, our clients and their brands was for many years based on geography – whether it was by expanding into new markets, trying to reach more people in a given country or diversifying products and brand offerings to […]

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]]> Digital Essay: Blockchain today and tomorrow by Tony Bourached https://campaignme.com/digital-essay-tony-bourached/ Sun, 25 Nov 2018 07:25:53 +0000 https://campaignme.com/?p=15276 Over the last two decades, digital media has slowly but persistently changed and challenged the rules of marketing. This meant that brands, agencies and media platforms have had to adapt or fade away. And now 2019 is shaping up to be the year where we need to closely monitor, experiment and even invest in blockchain […]

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