telecommunications Archives - Campaign Middle East https://campaignme.com/tag/telecommunications/ Thu, 18 Jun 2026 12:24:34 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png telecommunications Archives - Campaign Middle East https://campaignme.com/tag/telecommunications/ 32 32 UAE announces social media ban for children under the age of 15 https://campaignme.com/uae-announces-ban-for-social-media-for-children-under-the-age-of-15/ Thu, 18 Jun 2026 11:40:44 +0000 https://campaignme.com/?p=123545 UAE has announced a ban on the use of social media for children, setting the minimum age of use at 15 years old. The UAE cabinet, His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, revealed the ban as a part of a resolution that regulates children’s access […]

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]]> Brand experience agency Collaborate appoints Gregory Mardikian as GM https://campaignme.com/brand-experience-agency-collaborate-appoints-gregory-mardikian-as-gm/ Tue, 16 Jun 2026 10:24:05 +0000 https://campaignme.com/?p=123359 Collaborate, an independent brand experience agency, has appointed Gregory Mardikian as General Manager to accelerate its growth across the Middle East and Africa. With a career built at the intersection of brands, culture and experience, spanning brand experience, marketing, communications and business transformation, the agency claims Mardikian brings strategic leadership, commercial acumen and hands-on delivery […]

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]]> Du and WPP Media’s Mindshare reveal elevated digital media quality with DoubleVerify https://campaignme.com/du-and-wpp-medias-mindshare-reveal-elevated-digital-media-quality-with-doubleverify/ Mon, 25 May 2026 07:00:34 +0000 https://campaignme.com/?p=122492 Mindshare MENA, A WPP Media Brand, in partnership with du, one of UAE’s leading telecommunication providers, has revealed the results of a strategic initiative to enhance digital media quality and brand safety. By deepening its use of DoubleVerify’s (DV) comprehensive media effectiveness solution, the partnership achieved a significant reduction in media block rates, enhanced viewability […]

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]]> Deloitte’s 2026 Digital Consumer Trends Report reveals AI is the default for Saudi consumers https://campaignme.com/deloittes-2026-digital-consumer-trends-report-reveals-ai-is-the-default-for-saudi-consumers/ Thu, 21 May 2026 12:09:57 +0000 https://campaignme.com/?p=122363 Saudi Arabia has reached a defining moment in its digital evolution, according to Deloitte’s Digital Consumer Trends 2026 Report — KSA Edition, with generative AI rapidly shifting from a curiosity to an everyday utility, reshaping how people search, work, and make decisions. The 2026 Digital Consumer Trends Report Based on a nationally representative survey of […]

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]]> UAE consumers spend 83 million hours a year on hold due to poor CX: ServiceNow study https://campaignme.com/uae-consumers-spend-83-million-hours-a-year-on-hold-due-to-poor-cx-study/ Thu, 09 Apr 2026 08:05:00 +0000 https://campaignme.com/?p=119946 ServiceNow , an AI control tower for business reinvention, has highlighted the gap between the potential of AI and how service to consumers is being delivered in its new research titled The CX Shift: Customer Expectations in the AI Era. The standout finding from the research is that citizens and residents across the UAE are […]

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]]> Starzplay partners with Zain Kuwait https://campaignme.com/starzplay-partners-with-zain-kuwait/ Wed, 08 Feb 2023 10:27:36 +0000 https://campaignme.com/?p=57853 Regional video on demand service Starzplay has announced its partnership with Zain Kuwait, a provider of mobile telecommunications and digital services in the Middle East, as their commercial and retail distributor to bring Starzplay’s catalogue of sports and entertainment programming to Kuwaiti subscribers. Do you want to learn how brands are interacting with their changing […]

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]]> Predictions 2023: The year ahead for digital media https://campaignme.com/predictions-2023-the-year-ahead-for-digital-media/ Fri, 03 Feb 2023 12:23:45 +0000 https://campaignme.com/?p=57736 By Noreen Nasralla, group SVP brand & communications, e& Today, when people want to make daily decisions to download a new app, buy a new technology or even choose a place to dine they tend to avoid risk. Instead, they are more likely to choose a name, place or brand that is linked to a […]

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]]> Huawei appoints DDB Dubai for consumer business https://campaignme.com/huawei-appoints-ddb-dubai-for-consumer-business/ Wed, 18 Mar 2015 14:44:31 +0000 https://campaignme.com/?p=8119 Mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Huawei, which offers telecom network equipment, IT products, and smart devices in 170 countries, has appointed DDB Dubai to handle its creative duties. The mandate covers the UAE, KSA, Iran, Pakistan, Kuwait, Qatar, Oman, Bahrain and Iraq. Sandeep Saihgal, vice president, Middle East, Huawei, […]

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