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	<title>Steven hetzer Archives - Campaign Middle East</title>
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		<title>ICOM appoints sweetwater CEO Steven Hetzer to its board alongside global industry leaders</title>
		<link>https://campaignme.com/icom-appoints-sweetwater-ceo-steven-hetzer-to-its-board-alongside-global-industry-leaders/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Thu, 11 Jun 2026 12:55:30 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[appointments]]></category>
		<category><![CDATA[Board of Directors]]></category>
		<category><![CDATA[Bob Morrison]]></category>
		<category><![CDATA[Brenda Moller]]></category>
		<category><![CDATA[Emma Keenan]]></category>
		<category><![CDATA[Gustavo Quiroga]]></category>
		<category><![CDATA[ICOM]]></category>
		<category><![CDATA[Regional Director for MENA]]></category>
		<category><![CDATA[Steven hetzer]]></category>
		<category><![CDATA[Sweetwater]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=123288</guid>

					<description><![CDATA[<p>ICOM, the global network of independent marketing and communications agencies, has elected three new members to its Board of Directors. Amongst the newly elected, sweetwater&#8217;s Founder and CEO Steven Hetzer takes the helm as ICOM&#8217;s Regional Director for MENA. In this role, he will focus on growing ICOM&#8217;s presence across one of the world&#8217;s most [&#8230;]</p>
<p>The post <a href="https://campaignme.com/icom-appoints-sweetwater-ceo-steven-hetzer-to-its-board-alongside-global-industry-leaders/">ICOM appoints sweetwater CEO Steven Hetzer to its board alongside global industry leaders</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Dubai-based sweetwater joins ICOM</title>
		<link>https://campaignme.com/dubai-based-sweetwater-joins-icom/</link>
		
		<dc:creator><![CDATA[Hiba Faisal]]></dc:creator>
		<pubDate>Wed, 23 Apr 2025 08:07:04 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Emma Keenan]]></category>
		<category><![CDATA[Hazem Hussein]]></category>
		<category><![CDATA[ICOM]]></category>
		<category><![CDATA[Steven hetzer]]></category>
		<category><![CDATA[Sweetwater]]></category>
		<category><![CDATA[Usman Saleemi]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=101119</guid>

					<description><![CDATA[<p>ICOM, the global network of independent marketing and communications agencies, has announced the addition of sweetwater, a brand experience agency, to its community of members. Headquartered in Dubai with operations in Saudi Arabia, Pakistan, and Qatar, Sweetwater’s portfolio spans industries from fashion and beauty to automotive, tech, and finance. Co-led by Steven Hetzer, CEO &#38; [&#8230;]</p>
<p>The post <a href="https://campaignme.com/dubai-based-sweetwater-joins-icom/">Dubai-based sweetwater joins ICOM</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>The key to biggest opportunities for brands and agencies in Saudi</title>
		<link>https://campaignme.com/the-key-to-biggest-opportunities-for-brands-and-agencies-in-saudi/</link>
		
		<dc:creator><![CDATA[Ishwari Khatu]]></dc:creator>
		<pubDate>Mon, 01 Jul 2024 08:22:37 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Partner content]]></category>
		<category><![CDATA[Industry snapshot]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[SaudiFocus]]></category>
		<category><![CDATA[Steven hetzer]]></category>
		<category><![CDATA[Sweetwater]]></category>
		<category><![CDATA[Sweetwater MEA]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=86496</guid>

					<description><![CDATA[<p>WHAT ARE THE GREATEST OPPORTUNITIES IN THE KINGDOM FOR AGENCIES? Ask not what the Kingdom can do for you; ask what you can do for the Kingdom. Because now, when the first bumps in the road appear and there is a fear that the gold rush is finished, THAT is the perfect time to deepen [&#8230;]</p>
<p>The post <a href="https://campaignme.com/the-key-to-biggest-opportunities-for-brands-and-agencies-in-saudi/">The key to biggest opportunities for brands and agencies in Saudi</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Saudi Industry Snapshot: Steven Hetzer, Sweetwater</title>
		<link>https://campaignme.com/saudi-industry-snapshot-steven-hetzer-sweetwater/</link>
		
		<dc:creator><![CDATA[Campaign Staff]]></dc:creator>
		<pubDate>Fri, 17 Jun 2022 10:22:31 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Partner content]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Creatives]]></category>
		<category><![CDATA[Engagement]]></category>
		<category><![CDATA[local brands]]></category>
		<category><![CDATA[saudi creators]]></category>
		<category><![CDATA[Steven hetzer]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Sweetwater]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=50350</guid>

					<description><![CDATA[<p>How have consumers changed in Saudi Arabia in recent years? You often hear how the Saudi consumer is either wary or excited about change. The truth is that Saudi consumers now widely expect change, but what they’re worried about is whether that change equates to progress for them, too. They’re asking themselves: ‘Is this going [&#8230;]</p>
<p>The post <a href="https://campaignme.com/saudi-industry-snapshot-steven-hetzer-sweetwater/">Saudi Industry Snapshot: Steven Hetzer, Sweetwater</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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