STARZPLAY Archives - Campaign Middle East https://campaignme.com/tag/starzplay/ Wed, 24 Jun 2026 15:54:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png STARZPLAY Archives - Campaign Middle East https://campaignme.com/tag/starzplay/ 32 32 BMW turns cars into a connected screen with STARZPLAY https://campaignme.com/bmw-turns-cars-into-a-connected-screen-with-starzplay/ Wed, 24 Jun 2026 10:00:14 +0000 https://campaignme.com/?p=123812 BMW Group Middle East brings STARZPLAY into the car, expanding connected media experiences across MENA, expanding access to premium sports and entertainment content for customers across the region. Customers with BMW and MINI vehicles equipped with ConnectedDrive across the UAE, Saudi Arabia, Qatar, Bahrain, Oman, Kuwait and JoBMW turns the car into another screen with […]

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]]> Bilibili anime comes to MENA with STARZPLAY deal https://campaignme.com/bilibili-anime-comes-to-mena-with-starzplay-deal/ Tue, 20 Jan 2026 14:25:10 +0000 https://campaignme.com/?p=114829 Video-sharing and entertainment platform, Bilibili has announced a new strategic content collaboration with STARZPLAY, bringing a curated slate of premium Chinese animation titles – known as donghua – to audiences across the Middle East and North Africa (MENA). Originally rooted in anime, comics and gaming (ACG) culture, Bilibili is widely recognised for its strong appeal […]

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]]> Why strategic personal brands are an impactful marketing asset: Dubai’s celeb brokers https://campaignme.com/why-strategic-personal-brands-are-an-impactful-marketing-asset-dubais-celeb-brokers/ Wed, 14 Jan 2026 14:00:13 +0000 https://campaignme.com/?p=114506 Reality television and social media have turned real estate brokers into recognisable personalities, even celebrities, with personal brands now viewed as strong commercial and real estate marketing assets. But as Dubai’s luxury property market matures, visibility alone no longer sells. The brokers who are succeeding treat marketing not as spectacle, but as strategy, rooted in […]

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]]> STARZPLAY ranked as MENA’s most positively received streaming service: report https://campaignme.com/starzplay-ranked-as-menas-most-positively-received-streaming-service-report/ Tue, 04 Nov 2025 07:52:29 +0000 https://campaignme.com/?p=111260 STARZPLAY, a leading subscription video on demand (SVOD) service in the MENA region, has been ranked MENA’s most positively spoken about streaming service, according to the MENA Streaming Services Flash Report 2025 by DataEQ. The report, which analysed more than 109,000 public conversations across 17 countries in the region, found that STARZPLAY achieved the highest Net […]

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]]> Starzplay achieves 2.5x revenue growth with ADIO support https://campaignme.com/starzplay-achieves-2-5x-revenue-growth-with-adio-support/ Thu, 24 Apr 2025 08:38:35 +0000 https://campaignme.com/?p=101217 Subscription video-on-demand service, Starzplay, has reported record-breaking financial and operational milestones in 2024 with the strategic support of the Abu Dhabi Investment Office (ADIO). The company’s revenue has successfully surpassed the AED 370 million mark, reflecting the success of its long-term growth strategy and strategic partnerships and exhibiting over 2.5x revenue growth since the partnership’s […]

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]]> Starzplay announces multi-year partnership with PFL https://campaignme.com/starzplay-announces-multi-year-partnership-with-pfl/ Tue, 25 Mar 2025 12:57:43 +0000 https://campaignme.com/?p=98469 The Professional Fighters League (PFL) announced a multi-year partnership with STARZPLAY, a subscription video-on-demand service in the Middle East and North Africa region. From April 3rd onwards, PFL’s full suite of premier MMA franchises to the regions, including the 2025 PFL World Tournament, Champions Series, PFL Europe, PFL MENA and PFL Africa will be available […]

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]]> Starzplay and BytePlus to bring AI-powered features to streaming https://campaignme.com/starzplay-and-byteplus-to-bring-ai-powered-features-to-streaming/ Mon, 03 Mar 2025 10:03:58 +0000 https://campaignme.com/?p=97249 Subscription video on demand (SVOD) platform, Starzplay has partnered with BytePlus to introduce AI-powered features like short dramas, recommendations, and in-app shopping and deliver a smoother, more intuitive streaming experience. BytePlus’ proprietary technologies will facilitate intuitive navigation across Starzplay’s app, making browsing seamless. The platform will also be introducing new content genres, including short-form dramas, […]

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]]> SMC, Starzplay ink sponsorship, ad package deal for UFC, Serie A https://campaignme.com/smc-starzplay-ink-sponsorship-ad-package-deal-for-ufc-serie-a/ Mon, 22 Jul 2024 07:17:28 +0000 https://campaignme.com/?p=87405 SMC (Saudi Media Company) has signed a strategic multi-year collaboration with Starzplay to monetise its premium sports and original content regionally. Under this agreement, SMC will utilise its extensive commercial network, particularly in the rapidly growing Saudi market, to secure sponsorship and advertising packages for a diverse array of rights, including UFC, Serie A, Rugby, and […]

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]]> STARZPLAY to launch new UFC-dedicated channel https://campaignme.com/starzplay-to-launch-new-ufc-dedicated-channel/ Fri, 05 Apr 2024 11:00:31 +0000 https://campaignme.com/?p=80141 STARZPLAY, a regional video-on-demand service, has announced a multi-year partnership with MMA organisation UFC. The deal will provide STARZPLAY with the exclusive broadcast rights to all UFC content in the MENA region. It will also see the launch of a new 24/7 UFC-dedicated channel,  STARZPLAY Sports UFC. Through the agreement, all UFC content will be […]

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]]> Starzplay launches fantasy sports game https://campaignme.com/starzplay-launches-fantasy-sports-game/ Thu, 17 Aug 2023 09:00:11 +0000 https://campaignme.com/?p=66499 Starzplay has launched Fantasy Sports, the first free to play Web 3.0 sports game in the region. It has been released ahead of the new  Series A season and will be exclusively available on Starzplay Sports.  Players can make predictions around live matches and other regional leagues, from forecasting scores and possession percentages to identifying […]

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