search strategies Archives - Campaign Middle East https://campaignme.com/tag/search-strategies/ Wed, 15 Apr 2026 08:45:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png search strategies Archives - Campaign Middle East https://campaignme.com/tag/search-strategies/ 32 32 Créo Global strengthens performance and SEO capabilities with senior hires https://campaignme.com/creo-global-strengthens-performance-and-seo-capabilities-with-senior-hires/ Wed, 15 Apr 2026 06:00:15 +0000 https://campaignme.com/?p=120568 Créo Global has appointed Salman Plasterwala as Performance Lead and Jayesh Jain as SEO Lead, reinforcing the agency’s focus on building a more integrated, data-driven marketing model across the region. Plasterwala brings more than 10 years of experience in performance marketing to the role, having worked across leading agency networks and delivered campaigns for regional […]

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]]> Search advertising report: How are people picking their path to purchase? https://campaignme.com/search-advertising-report-how-are-people-picking-their-path-to-purchase/ Thu, 31 Jul 2025 08:41:42 +0000 https://campaignme.com/?p=106197 The way people seek information and find – or are guided through – their path to purchase is changing rapidly. People are currently leaning into social and video platforms far more than traditional search engines at a time when search advertising now accounts for close to a quarter, 22 per cent, of all media budgets, and […]

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