Saudi National Day 2025 Archives - Campaign Middle East https://campaignme.com/tag/saudi-national-day-2025/ Tue, 07 Oct 2025 04:34:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Saudi National Day 2025 Archives - Campaign Middle East https://campaignme.com/tag/saudi-national-day-2025/ 32 32 Holsten celebrates Saudi National Day with immersive activation at Riyadh Boulevard https://campaignme.com/holsten-celebrates-saudi-national-day-with-immersive-activation-at-riyadh-boulevard/ Tue, 07 Oct 2025 05:20:01 +0000 https://campaignme.com/?p=109804 For Saudi National Day 2025, Holsten brought its “Treat Yourself” campaign to life in a way that combined cultural relevance, interactivity, and brand immersion. The activation took place at Riyadh Boulevard, one of the Kingdom’s busiest lifestyle destinations, running from September 22nd to 24th. “The activation was inspired by the Georgina Rodríguez x Holsten ‘Treat […]

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]]> The future of AI and culturally accurate storytelling https://campaignme.com/the-future-of-ai-and-culturally-accurate-storytelling/ Thu, 02 Oct 2025 08:12:21 +0000 https://campaignme.com/?p=109575 I’ve worked on many National Day campaigns over the years. They usually begin with the same ingredients: flags, fireworks, orchestral music, and the expected skyline shot. They stir pride, but do they make you feel seen? This year was different. For Saudi National Day 2025, HUMAIN showed what happens when AI is built to understand […]

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