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	<title>Ramy Nabil Archives - Campaign Middle East</title>
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		<title>Sports marketing isn’t just another service, it’s a culture</title>
		<link>https://campaignme.com/sports-marketing-isnt-just-another-service-its-a-culture/</link>
		
		<dc:creator><![CDATA[Shantelle Nagarajan]]></dc:creator>
		<pubDate>Mon, 15 Dec 2025 12:49:34 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Audience]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[Consumers]]></category>
		<category><![CDATA[conviction]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[Engagement]]></category>
		<category><![CDATA[Kijamii]]></category>
		<category><![CDATA[Ramy Nabil]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[storytelling]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=113181</guid>

					<description><![CDATA[<p>Too often, sports marketing is treated as an add-on. Something to activate when a sponsorship deal lands or a big event appears on the calendar. But sports is not a seasonal opportunity or a vertical on an org chart. It is a living, breathing culture. To work in sports is to understand the emotion behind [&#8230;]</p>
<p>The post <a href="https://campaignme.com/sports-marketing-isnt-just-another-service-its-a-culture/">Sports marketing isn’t just another service, it’s a culture</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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		<title>Al Hilal at Club World Cup 2025: Kijamii bridges gaps across geography, time zones</title>
		<link>https://campaignme.com/al-hilal-at-club-world-cup-2025-kijamii-bridges-gaps-in-geography-time-zones-emotion/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Mon, 17 Nov 2025 07:49:35 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
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		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[The Work]]></category>
		<category><![CDATA[Abdelrahman Mamdouh]]></category>
		<category><![CDATA[Al Hilal]]></category>
		<category><![CDATA[Al Hilal FC]]></category>
		<category><![CDATA[Artificial Intelligence]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[CGI]]></category>
		<category><![CDATA[cinematic AI]]></category>
		<category><![CDATA[Club World Cup]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[digital campaigns]]></category>
		<category><![CDATA[fan rituals]]></category>
		<category><![CDATA[FIFA Club World Cup]]></category>
		<category><![CDATA[Kijamii]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[platforms]]></category>
		<category><![CDATA[pride]]></category>
		<category><![CDATA[Ramy Nabil]]></category>
		<category><![CDATA[Sports Marketing]]></category>
		<category><![CDATA[storytelling]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=111930</guid>

					<description><![CDATA[<p>Kijamii, one of the MENA region’s leading independent advertising agencies,  has revealed details about its partnership with Saudi football club Al Hilal FC during the FIFA Club World Cup 2025 in the United States, solving a specific challenge during the tournament: The distance between the fans and the team. With matches kicking off deep into [&#8230;]</p>
<p>The post <a href="https://campaignme.com/al-hilal-at-club-world-cup-2025-kijamii-bridges-gaps-in-geography-time-zones-emotion/">Al Hilal at Club World Cup 2025: Kijamii bridges gaps across geography, time zones</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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