Rajeev Thottippully Archives - Campaign Middle East https://campaignme.com/tag/rajeev-thottippully/ Mon, 18 Aug 2025 04:56:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Rajeev Thottippully Archives - Campaign Middle East https://campaignme.com/tag/rajeev-thottippully/ 32 32 Afnan Perfumes’ 9PM Elixir shows power of story leading strategy https://campaignme.com/afnan-perfumes-9pm-elixir-shows-power-of-story-leading-strategy/ Fri, 15 Aug 2025 08:33:46 +0000 https://campaignme.com/?p=106723 At a time when most campaigns rely heavily on paid media, algorithm-friendly formats and templated influencer plays, Afnan Perfumes took a different route – one that relied on creative instinct over conventional marketing mechanics. To launch its 9PM Elixir, the brand’s newest fragrance under its bestselling 9PM line, Afnan bypassed the traditional agency model and […]

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]]> The Company Films joins forces with Abu Dhabi TV https://campaignme.com/the-company-films-joins-forces-with-abu-dhabi-tv/ Tue, 28 Nov 2023 10:30:29 +0000 https://campaignme.com/?p=73052 The Company Films has announced a collaboration with Abu Dhabi TV, part of Abu Dhabi Media Network (ADMN), to establish a television series centered around the theme of sustainability. The partnership aims to merge creative storytelling with an important message, bringing forth a series that resonates with audiences on a global scale. The collaboration seeks […]

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