publsh Archives - Campaign Middle East https://campaignme.com/tag/publsh/ Mon, 13 Apr 2026 06:51:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png publsh Archives - Campaign Middle East https://campaignme.com/tag/publsh/ 32 32 El Nas Lel Nas brings top UAE voices together to support homegrown businesses https://campaignme.com/el-nas-lel-nas-brings-top-uae-voices-together-to-support-homegrown-businesses/ Mon, 13 Apr 2026 06:30:29 +0000 https://campaignme.com/?p=120390 Publsh Group and news platform Lana have joined forces to launch El Nas Lel Nas – Arabic for ‘People for People’ – a community movement engaging the UAE’s most prominent public figures to champion the small businesses at the country’s heart. The premise is simple: the UAE has an extraordinary concentration of influential figures – business […]

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]]> Publsh named media and sponsorships partner for Dubai Mall’s ‘Festival of Fashion’ https://campaignme.com/publsh-named-exclusive-media-and-sponsorships-partner-for-dubai-malls-festival-of-fashion/ Wed, 26 Nov 2025 08:44:43 +0000 https://campaignme.com/?p=112449 Publsh Media Group has been named the media and sponsorships partner for the highly anticipated Dubai Mall Festival of Fashion, taking place 29–30 January 2026 at Dubai Mall. Over two days, the Dubai Mall Festival of Fashion will host 12 fashion masterclasses featuring global and regional designers, influencers and industry leaders. The event will culminate […]

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]]> Industry Snapshot: Where OOH is headed next https://campaignme.com/industry-snapshot-where-ooh-is-headed-next/ Fri, 21 Nov 2025 11:07:07 +0000 https://campaignme.com/?p=112179 Publsh’s Sagar Chotrani and Kushal Desai on the OOH innovations and strategies shaping brand investment in the future. What new formats or innovations in out-of-home have caught the most advertiser interest recently? Today, when brands invest in OOH, they’re no longer focused solely on the number of views – they’re prioritising the quality of those […]

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]]> Women in advertising reflect on equity in latest Campaign Middle East issue https://campaignme.com/women-in-advertising-reflect-on-equity-in-latest-campaign-issue/ Thu, 29 Aug 2024 05:06:33 +0000 https://campaignme.com/?p=88895 Campaign Middle East’s latest issue is now out on stands and available online. In this issue, Campaign Middle East offers women in leadership positions within the field of advertising the opportunity to share their open and honest take on how the needle has moved on diversity, equity, and inclusion within the industry. This issue is […]

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]]> PR ‘done right’ is powerful https://campaignme.com/pr-done-right-is-powerful/ Mon, 26 Aug 2024 10:48:31 +0000 https://campaignme.com/?p=88754 While those outside the public relations (PR) industry may think they ‘get’ PR, those on the inside know it’s an increasingly nuanced and complex discipline that is often misunderstood, especially in the high-tech digital era. As we stand in 2024, PR (done right) is a powerful tool for managing information from an organisation to the […]

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]]> Using a customised PR approach to drive ROI https://campaignme.com/using-a-customised-pr-approach-to-drive-roi/ Mon, 08 Jul 2024 07:27:46 +0000 https://campaignme.com/?p=86810 When it comes to making decisions to invest time, effort, and money into onboarding a public relations (PR) agency, companies want to know exactly what bang they’re going to get for their buck and how any return on investment (ROI) can be measured. This is particularly true for start-ups, scale-ups, and SMEs, where budgets may […]

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