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	<title>Prada Archives - Campaign Middle East</title>
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		<title>Met Gala 2026: Which brands, celebs, channels, media had the biggest impact?</title>
		<link>https://campaignme.com/met-gala-2026-which-brands-celebs-channels-media-had-the-biggest-impact/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Tue, 12 May 2026 11:45:13 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Insights]]></category>
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		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[audience engagement]]></category>
		<category><![CDATA[beauty]]></category>
		<category><![CDATA[brand perception]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Bulgari]]></category>
		<category><![CDATA[Bvlgari]]></category>
		<category><![CDATA[Cai Xu Kun]]></category>
		<category><![CDATA[Cartier]]></category>
		<category><![CDATA[Celebrities]]></category>
		<category><![CDATA[celebrity marketing]]></category>
		<category><![CDATA[Chanel]]></category>
		<category><![CDATA[channels]]></category>
		<category><![CDATA[content quality]]></category>
		<category><![CDATA[Dior]]></category>
		<category><![CDATA[effectiveness]]></category>
		<category><![CDATA[Engagement]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Georgina Rodríguez]]></category>
		<category><![CDATA[Gucci Balenciaga]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[industry relevance]]></category>
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		<category><![CDATA[Karina]]></category>
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		<category><![CDATA[Lorraine Schwartz]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[media impact]]></category>
		<category><![CDATA[media impact value]]></category>
		<category><![CDATA[Met Gala]]></category>
		<category><![CDATA[Met Gala 2026]]></category>
		<category><![CDATA[Mugler]]></category>
		<category><![CDATA[Ning Ning]]></category>
		<category><![CDATA[online articles]]></category>
		<category><![CDATA[outcomes]]></category>
		<category><![CDATA[placements]]></category>
		<category><![CDATA[posts]]></category>
		<category><![CDATA[Prada]]></category>
		<category><![CDATA[Reach]]></category>
		<category><![CDATA[Return on Investment]]></category>
		<category><![CDATA[Robert Wun]]></category>
		<category><![CDATA[Saint Laurent]]></category>
		<category><![CDATA[Schiaperelli]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[source authority]]></category>
		<category><![CDATA[Swarovski]]></category>
		<category><![CDATA[Thom Brown]]></category>
		<category><![CDATA[Tiffany and Co.]]></category>
		<category><![CDATA[TikTok]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[Zara]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=121864</guid>

					<description><![CDATA[<p>The fashion industry’s most extravagant night of the year, the Met Gala 2026, returned for another edition, bringing together some of Hollywood’s biggest stars and the leading names in fashion. This year, the event generated a record-breaking $1.56bn in media impact value (MIV®), according to the latest Launchmetrics report. Launchmetrics’ industry-recognised Media Impact Value® (MIV) [&#8230;]</p>
<p>The post <a href="https://campaignme.com/met-gala-2026-which-brands-celebs-channels-media-had-the-biggest-impact/">Met Gala 2026: Which brands, celebs, channels, media had the biggest impact?</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>Creator agency Buttermilk launches office in Riyadh headed by Bashayer Al Janad</title>
		<link>https://campaignme.com/creator-agency-buttermilk-launches-riyadh-office-led-by-bashayer-al-janad/</link>
		
		<dc:creator><![CDATA[Anup Oommen]]></dc:creator>
		<pubDate>Thu, 25 Sep 2025 03:59:15 +0000</pubDate>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Armani Beauty]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[Bashayer Al Janad]]></category>
		<category><![CDATA[Buttermilk]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[content creator]]></category>
		<category><![CDATA[creator agency]]></category>
		<category><![CDATA[cultural conversation]]></category>
		<category><![CDATA[cultural tastemakers]]></category>
		<category><![CDATA[culturally led]]></category>
		<category><![CDATA[Estée Lauder]]></category>
		<category><![CDATA[GAP]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[micro-creators]]></category>
		<category><![CDATA[Motez Touqmatchi]]></category>
		<category><![CDATA[Mugler]]></category>
		<category><![CDATA[Prada]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Riyadh]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[stronger communities]]></category>
		<category><![CDATA[UGC]]></category>
		<category><![CDATA[user generated content]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=109117</guid>

					<description><![CDATA[<p>Buttermilk, a community-first and culturally led content creator agency founded in the UK, has launched its first office in Riyadh months after officially expanding to the MENA region. The move intends to strengthen the agency’s growing Middle East presence and reflects both the scale of opportunity in Saudi Arabia and Buttermilk’s long-term vision for global [&#8230;]</p>
<p>The post <a href="https://campaignme.com/creator-agency-buttermilk-launches-riyadh-office-led-by-bashayer-al-janad/">Creator agency Buttermilk launches office in Riyadh headed by Bashayer Al Janad</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
]]></description>
		
		
		
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		<title>L’Oréal Groupe takes on new luxury beauty brand</title>
		<link>https://campaignme.com/loreal-groupe-takes-on-new-luxury-beauty-brand/</link>
		
		<dc:creator><![CDATA[Sarah Qaddumi]]></dc:creator>
		<pubDate>Tue, 13 Feb 2024 08:00:20 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Benedetta Petruzzo]]></category>
		<category><![CDATA[Cyril Chapuy]]></category>
		<category><![CDATA[L’Oréal Groupe]]></category>
		<category><![CDATA[Miu Miu]]></category>
		<category><![CDATA[Prada]]></category>
		<guid isPermaLink="false">https://campaignme.com/?p=76493</guid>

					<description><![CDATA[<p>L’Oréal Groupe and Prada S.p.A has announced the signature of a worldwide long-term license agreement for the creation, development, and distribution of the luxury beauty products for the Miu Miu brand. Following the successful collaboration with Prada brand, Miu Miu is now joining the L’Oréal Luxe division for a new beauty chapter.  Miu Miu was [&#8230;]</p>
<p>The post <a href="https://campaignme.com/loreal-groupe-takes-on-new-luxury-beauty-brand/">L’Oréal Groupe takes on new luxury beauty brand</a> appeared first on <a href="https://campaignme.com">Campaign Middle East</a>.</p>
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