Playstation 5 Archives - Campaign Middle East https://campaignme.com/tag/playstation-5/ Sun, 12 Sep 2021 10:24:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Playstation 5 Archives - Campaign Middle East https://campaignme.com/tag/playstation-5/ 32 32 Lightblue creates campaign with world-class stunts for the launch of the PS5 in the Middle East https://campaignme.com/lightblue-creates-campaign-with-stunts-for-the-launch-of-the-ps5-in-the-middle-east/ Sun, 12 Sep 2021 10:12:06 +0000 https://campaignme.com/?p=40487 PlayStation 5: Middle East Launch In anticipation of the regional launch of PlayStation 5, LIGHTBLUE conceptualised a series of world-class stunt executions with a diverse audience in mind to bring to life the limitless possibilities of PS5. Each execution was developed in consideration of the current limitations with a strong focus on stunts that are […]

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]]> A view from Adam Mingay: Four ways to play in the branded gaming ecosystem https://campaignme.com/a-view-from-adam-mingay-four-ways-to-play-in-the-branded-gaming-ecosystem/ Thu, 19 Nov 2020 07:00:00 +0000 https://campaignme.com/?p=29903 This is a big week in the world of gaming. Not only are we about to witness the much-anticipated launch of two flagship consoles – the PlayStation 5 and Xbox Series X – but we are also back in lockdown. And that means gaming is once again helping to fill the void left by in […]

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]]> Sony breaks the ice with first PlayStation 5 global campaign https://campaignme.com/sony-breaks-the-ice-with-first-playstation-5-global-campaign/ Tue, 25 Aug 2020 08:21:15 +0000 https://campaignme.com/?p=26611 By Emmet McGonagle Sony has unveiled its first global campaign ahead of the launch of the PlayStation 5, which is set to hit the shelves in November. Created by Adam & Eve/DDB, “Play has no limits” follows a young woman as she walks through a desolate ice cave. “Welcome to a world where you can feel […]

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