OOH campaign Archives - Campaign Middle East https://campaignme.com/tag/ooh-campaign/ Mon, 27 Jan 2025 08:20:13 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png OOH campaign Archives - Campaign Middle East https://campaignme.com/tag/ooh-campaign/ 32 32 adidas says ‘You Got This’ to those who need to hear it in 2025 https://campaignme.com/adidas-says-you-got-this-to-those-who-need-to-hear-it-in-2025/ Mon, 27 Jan 2025 06:43:50 +0000 https://campaignme.com/?p=95170 Adidas Arabia, in partnership with Toast Films and M&C Saatchi Sport & Entertainment London, has launched the latest installment of its ‘You Got This’ campaign. This integrated campaigns aims to capture the very essence of sport that connects athletes – on every pitch, track and court, as well as off the track – rooted in […]

The post adidas says ‘You Got This’ to those who need to hear it in 2025 appeared first on Campaign Middle East.

]]> Binance reveals GPJ, Darkhorse agency picks for Binance Blockchain Week Dubai https://campaignme.com/binance-reveals-gpj-darkhorse-agency-picks-for-binance-blockchain-week-dubai/ Thu, 31 Oct 2024 07:30:12 +0000 https://campaignme.com/?p=91675 Blockchain ecosystem and cryptocurrency infrastructure provider Binance has revealed its choice of project agencies – experiential marketing agency GPJ and creative, brand experience, PR and social agency Darkhorse – to deliver Binance Blockchain Week Dubai 2024, which has turned into the brand’s biggest flagship event. For the project, the agency partnership has been tasked with […]

The post Binance reveals GPJ, Darkhorse agency picks for Binance Blockchain Week Dubai appeared first on Campaign Middle East.

]]> MG Motor and Havas launches new campaign promoting customer care https://campaignme.com/mg-motor-and-havas-promotes-customer-care-in-latest-campaign/ Tue, 26 Sep 2023 06:39:19 +0000 https://campaignme.com/?p=69093 MG Motor and Havas Middle East have launched a new OOH campaign.  It aims to bridge the gap between its consumers and management and reinforce MG Motor’s brand presence.  Tom Lee, Managing Director at MG Motor Middle East, publicly addressed the concerns of customers in Saudi on social media and shared his direct contact number […]

The post MG Motor and Havas launches new campaign promoting customer care appeared first on Campaign Middle East.

]]> FNP.ae lights up Sheikh Zayed Road with football themed campaign https://campaignme.com/fnp-ae-lights-up-sheikh-zayed-road-with-football-themed-campaign/ Fri, 16 Dec 2022 10:00:48 +0000 https://campaignme.com/?p=56007 If you drive in Dubai, it’s hard to miss the digital video billboards commissioned by UAE-based gifting company, FNP.ae. The FNP.ae ads feature 12,000 times a day on the longest and busiest road in UAE, Sheikh Zayed Road. With football fever at an all-time high and Christmas and New Year round the corner, the boards […]

The post FNP.ae lights up Sheikh Zayed Road with football themed campaign appeared first on Campaign Middle East.

]]> OOH Industry Snapshot: JCDecaux’s Bertrand Mouraille https://campaignme.com/ooh-industry-snapshot-jcdecauxs-bertrand-mouraille/ Thu, 10 Nov 2022 11:00:36 +0000 https://campaignme.com/?p=54934 1. How is JCDecaux prepared to deliver OOH campaign KPIs to brands to justify the return on their media investment?   At JCDecaux, we believe that OOH media can impact consumer behaviour through all the layers of the marketing funnel. While historically it has been proven to effectively drive brand awareness and reach, targeting key […]

The post OOH Industry Snapshot: JCDecaux’s Bertrand Mouraille appeared first on Campaign Middle East.

]]>