Muna Al Ghurair Archives - Campaign Middle East https://campaignme.com/tag/muna-al-ghurair/ Mon, 02 Jun 2025 06:35:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Muna Al Ghurair Archives - Campaign Middle East https://campaignme.com/tag/muna-al-ghurair/ 32 32 Building authentic brands: From awareness to advocacy https://campaignme.com/building-authentic-brands-from-awareness-to-advocacy/ Fri, 30 May 2025 09:15:19 +0000 https://campaignme.com/?p=103097 Consumers today are increasingly seeking authentic, meaningful interactions and alignment with their values when they engage with brands. Gone are the days traditional advertising and the old marketing funnel approach really worked. Now, brands must move beyond one-way promotions; and instead work towards fostering emotional connections that drive long-term advocacy. By embracing storytelling as a […]

The post Building authentic brands: From awareness to advocacy appeared first on Campaign Middle East.

]]> Mashreq appoints Muna Al Ghurair as group head of marketing and corporate communications https://campaignme.com/mashreq-appoints-muna-al-ghurair-as-group-head-of-marketing-and-corporate-communications/ Tue, 23 Aug 2022 09:21:13 +0000 https://campaignme.com/?p=52351 Financial institution Mashreq has announced the appointment Muna Al Ghurair as its new group head of marketing and corporate communications. She brings over 20 years of experience in communications, marketing, sales and business development with an outstanding track record with leading payments and financial institutions in the region.  Commenting on her appointment, Ahmed Abdelaal, group chief […]

The post Mashreq appoints Muna Al Ghurair as group head of marketing and corporate communications appeared first on Campaign Middle East.

]]>