Multi-channel strategy Archives - Campaign Middle East https://campaignme.com/tag/multi-channel-strategy/ Thu, 02 Apr 2026 12:28:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://campaignme.com/wp-content/uploads/cropped-Campaign_512-32x32.png Multi-channel strategy Archives - Campaign Middle East https://campaignme.com/tag/multi-channel-strategy/ 32 32 Primark reveals launch campaign that led to 400,000 units sold on opening weekend https://campaignme.com/primark-reveals-launch-campagn-that-led-to-400000-units-sold-on-opening-weekend/ Thu, 02 Apr 2026 12:15:31 +0000 https://campaignme.com/?p=118522 Primark – an international fashion retailer with more than 470 stores across 18 countries in Europe, the US as well as the Middle East – has revealed details about the strategy and rollout of its integrated marketing campaign to launch its first and flagship store in Dubai at The Dubai Mall and its second store […]

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]]> SHEIN offers consumers access to ‘Beauty Glow Up’ in latest campaign https://campaignme.com/shein-offers-consumers-access-to-beauty-glow-up-in-latest-campaign/ Mon, 23 Feb 2026 06:52:44 +0000 https://campaignme.com/?p=116675 SHEIN has unveiled its Beauty Glow Up campaign in collaboration with globally renowned brands such as SHEGLAM, Maybelline, Flormar, Essence, Revolution, Inglot, Catrice, Wet n Wild, K Beauty Brands and more. The campaign sets out to elevate SHEIN Beauty’s positioning in the Middle East by creating greater awareness, credibility and consideration for its expanding beauty […]

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]]> How the Middle East’s event industry is embracing data analytics https://campaignme.com/how-the-middle-easts-event-industry-is-embracing-data-analytics/ Mon, 24 Mar 2025 07:41:11 +0000 https://campaignme.com/?p=98378 Data has become the driving force behind marketing decisions. In the Middle East, where the event industry is experiencing significant growth, marketers increasingly rely on analytics to improve their campaigns, maintain audience engagement, and maximise returns on investment. The region’s event industry is witnessing a fundamental shift as real-time performance tracking becomes central to marketing […]

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